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To AV or not to AV episode artwork

May 5, 2011 10 min

To AV or not to AV

from Expert comment Hosted by Cambridge Judge Business School

So what's fairer: an 'honest' vote for the party you support, a 'tactical' vote in a system you understand, or a vote cast under AV where a 'tactical' vote is harder to make? Dr Lionel Page's new research reveals that 'sophisticated' 'tactical' voting cost the Conservatives their UK General Election victory in 2010. So will AV be any fairer when tactical voting is more difficult?

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To AV or not to AV

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