EPISODE · Aug 4, 2026 · 42 MIN
To Send or Not To Send That Fiery Email... That is the Question
Ethically Questionable: Joe Roberts WalkerJamila's back from a summer break with Mejuicer founder Joe Roberts Walker, whose circular ginger-shot subscription business supplies offices, festivals, and film sets (Netflix, The Crown) across London. Riding in the Polestar, they dig into six years of building a business reputation: why treating reputation like compounding capital beats chasing viral moments, why "virtue signaling" got an unfairly bad rap, and the customer-service instinct to hit refund rather than argue. Joe opens up about early-career regrets managing his own staff, why he turns away arms-fair clients on principle, and his frustration with governments pushing individual sustainability guilt while big polluters coast on PR. It closes with a rapid-fire Ethical or Questionable on daily LinkedIn posting and working with reputationally shaky clients. Hosted on Acast. See acast.com/privacy for more information.
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To Send or Not To Send That Fiery Email... That is the Question
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