ToastCaster 163: Reinvention & Tips for When Business is Slow – Stephanie Northcott

[23:52] Ever wonder how to fill the gaps when business is slow? There are a number of productive things we can do - some we already know but are often forgotten. But what about when things are so slow and choices are so limited that you have to totally reinvent yourself? Our guest today is an expert in both those areas. Stephanie Northcott, a former corporate project administrator from Calgary, Canada in the construction and electrical utility industries found herself in a position of having no position that fit her skills due to a corporate.  With a decade of extensive experience under her belt, Stephanie decided to take matters into her own hands. She put her administrative skills and strengths to work becoming an entrepreneur specializing in helping sole proprietors and online entrepreneurs as a virtual assistant, relocating her family and now working from the paradise of Guanajuato, Mexico. In this episode, Stephanie shares a little about her journey, what a virtual assistant does and shares a number of tips that she has discovered and things you can do when business slows to a crawl. Many of her tips and nuggets of wisdom come from the article: Filling the Gaps when Things Get Slow that can be found on her blog as well as on LinkedIn. Some of the tips include: Examining your business from the outside in, posting past content and cleaning up those nagging “tolerations” and more. You can find Stephanie Northcott on LinkedIn or reach her via her website: StephanieNorthcott.com.