EPISODE · Apr 13, 2022 · 44 MIN
Toledo Geller on how to survive a crisis (or two)
from Trade Tales · host Business of Home
Virginia Toledo always knew she was fated for a career in interiors. Jessica Geller, meanwhile, took a more winding road into the industry. When the two crossed paths, it was the start of a winning partnership—and despite taking significant hits during the recession and the pandemic, their design business bounced back stronger each time. Now, the duo is navigating a new period of significant growth, and realizing the importance of owning the role of business owner.LINKSToledo GellerKaitlin PetersenBusiness of HomeThis episode was sponsored by The Shade Store.
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What this episode covers
Virginia Toledo and Jessica Geller started their eponymous firm together 15 years ago, and survived thanks to hard work, a recession-era pivot and a whatever-it-takes approach. Now, they’re learning how to take a step back from the daily grind and build a team that shares their all-hands-on-deck ethos.
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Toledo Geller on how to survive a crisis (or two)
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