EPISODE · Sep 10, 2025 · 1H 24M
Tom Millas, VP, Brand & Communications, North America at Schneider Electric
from Above the Clouds: Stories from the Boardroom · host Richard Byrd
How do you balance global consistency with local relevance in brand marketing? In this episode, Tom Millas joins Richard Byrd to unpack how Schneider Electric approaches regional brand leadership, the evolution of energy marketing, and what it takes to stay adaptable in a fast-moving industry.Discover insights on:The energy trilemma and why no one-size-fits-all solution existsMaking B2B brand experiences feel more human and B2C-likeWhy adaptability and curiosity are the marketer’s greatest tools today
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Tom Millas, VP, Brand & Communications, North America at Schneider Electric
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