統一買下LOPIA,不只是想賣你和牛,背後盤算更可怕【Tony幫你做功課】 episode artwork

EPISODE · May 20, 2026 · 21 MIN

統一買下LOPIA,不只是想賣你和牛,背後盤算更可怕【Tony幫你做功課】

from 電商Tony陳 · host 電商Tony陳

留言告訴我你對這一集的想法: https://open.firstory.me/user/ckj5xdvf2dnsa09362y6nxdla/comments🚀|廣告合作招募中,歡迎聯絡洽談https://lin.ee/Gn8a5FM🚀|支持《 電商Tony陳 》做更多精采影片:https://www.youtube.com/channel/UCsxd_JDERVC1-HKXt_D3rhw/join統一超入股LOPIA|20億布局頂級超市|Mia C'bon反擊戰|全通路霸主養成統一超商砸下20億日幣,取得LOPIA台灣子公司51%股權,這不只是一筆投資案,更是統一在「頂級超市」這塊戰場的最後一塊拼圖。從家樂福、Mia C'bon到LOPIA,統一一步一步把台灣零售通路全部納入版圖。為什麼日本LOPIA願意把決策權拱手讓人?統一這20億又打的是什麼算盤?本集帶你看懂這場零售業大洗牌背後的真正盤算。看完後你會清楚的瞭解:1)統一超為什麼要花20億入股LOPIA,背後真正的戰略意義是什麼2)LOPIA官方說法「物流產能不足」的真相,以及他們真正想合作的理由3)統一手上的Mia C'bon為什麼會被LOPIA打趴在地上4)盤點全台五大頂級超市勢力版圖,看懂統一為何「非買LOPIA不可」5)為什麼統一只先買51%而不是全部股權,這跟當年家樂福的操作如出一轍6)頂級超市的選品邏輯,如何一步步滲透到你家樓下的7-11便當我是電商 Tony 陳帶你看懂台灣時事背後的商業邏輯訂閱我,讓我做好的商業功課變成你的成功捷徑- 我的LINE官方帳號:@gogogogo- 我的網站:https://atm70000.com- 我的fb:https://www.facebook.com/atm70000- 我的IG:https://www.instagram.com/atm70000tony- 我的tiktok:https://www.tiktok.com/@atm70000- 捐款資料- 財團法人台東縣私立牧心智能發展中心 地址:950台東縣臺東市民航路21號 電話:089-237121  傳真:089-237075    立案字號:府社福字第1080105162號     統一編號:93859484     劃撥帳號:06649090     戶名:財團法人台東縣私立牧心智能發展中心     牧心信箱:[email protected] 牧心線上捐款:https://bit.ly/3DgpHp7 Powered by Firstory Hosting

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統一買下LOPIA,不只是想賣你和牛,背後盤算更可怕【Tony幫你做功課】

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