Tony Coles: “We are sourcing stories that mainstream newsrooms would never tell.” episode artwork

EPISODE · Oct 20, 2022 · 44 MIN

Tony Coles: “We are sourcing stories that mainstream newsrooms would never tell.”

from Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman · host iHeartPodcasts

In 2019, the Black Information Network— a full-time news service by and for the black community— was in the early stages of planning at iHeartMedia. But when George Floyd was murdered, Tony Coles, one of iHeart’s Division Presidents who had been overseeing BIN’s development, knew the platform needed to launch immediately. Tony, now President of BIN, reflects on how he and his team were able to spring into action so effectively, some stories that have made the biggest impact, and why triumphs deserve as much coverage as tragedies.See omnystudio.com/listener for privacy information.

NOW PLAYING

Tony Coles: “We are sourcing stories that mainstream newsrooms would never tell.”

0:00 44:59

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Frequently Asked Questions

How long is this episode of Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman?

This episode is 44 minutes long.

When was this Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman episode published?

This episode was published on October 20, 2022.

What is this episode about?

In 2019, the Black Information Network— a full-time news service by and for the black community— was in the early stages of planning at iHeartMedia. But when George Floyd was murdered, Tony Coles, one of iHeart’s Division Presidents who had been...

Is there a transcript available for this episode?

Yes, a full transcript is available for this episode. You can read the complete transcript on the episode page.

Can I download this Math & Magic: Stories from the Frontiers of Marketing with Bob Pittman episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
URL copied to clipboard!