Top 10 B2B Content Predictions for 2025

from The B2B Content Show · host Jake Clare

What’s next for B2B content in 2025? In Episode 2 of The EventShark TV Podcast, Jake Clare & Ding Zheng dive into their top 10 B2B content predictions for 2025.Chapters:00:00 Welcome to the pod!02:07 Prediction #1 Founders go full content creator mode08:05 Prediction #2 Video isn’t a “nice to have” anymore13:01 Prediction #3 In-person content takes off17:22 Prediction #4 Collaborative content takes center stage23:35 Prediction #5 More niche content shows27:00 Bonus Prediction 29:57 Prediction #6 AI-generated video picks up mainstream late 202534:47 Prediction #7 Creative norms get smashed38:21 Prediction #8 LinkedIn’s video feed continues to gain momentum39:20 Prediction #9 Quality over quantity wins43:59 Prediction #10 Live streaming finds its place in B2B49:26 OutroTo learn more about leveling up your B2B content visit us at: eventshark.io

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This episode is 51 minutes long.

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This episode was published on January 9, 2025.

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