TOR135: Ignitia With Sable Bender

What this episode covers

Have you ever stopped to think about how many things in your life depend on the weather? Everything from your mood to your travel plans to whether or not you'll get to wear that awesome brand new pair of blue suede shoes you've been dying to show off. The weather is also, of course, important for farmers. Being able to predict when it will rain (or not) could mean the difference between raising a successful crop or ending up with a field of dead plants. For farmers outside of the tropics, weather prediction has gotten fairly accurate over time (and, no, this podcast is not about global climate change). However, for farmers in the tropics, because of unique micro climates and rapidly shifting patterns, predicting the weather has been troublesome, at best. At worst, it just hasn't been available. Enter my guest for the 135th Terms of Reference Podcast. Sable Bender is the Digital Marketing and Social Media Strategist for Ignitia - the world's first weather forecasting service specifically designed for the tropics. T

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