Tourism Barriers Face Brazil Ahead of World Cup

Like any worldwide event, the Brazil FIFA World Cup is expected to bring tourists from across the globe to the country. Brazil currently faces infrastructure problems, political protests and security issues ahead of the World Cup. Solutions are in development, such as phone apps that help tourists navigate Brazil and explore the World Cup host cities. As the focus turns towards Brazil during the World Cup, it's important that these and other key problems be solved to increase tourism to the country during and after the event.Lots of brands claim to be number one… but can they prove it?At Euromonitor International, we help brands build trust through evidence-based research. Our claim validation service ensures your marketing messages are backed by real data. Stand out in a crowded market. Visit euromonitor.com/claims to learn more.