TP122 - The High Stakes of Digital Marketing In Healthcare

For all organizations, an effective digital marketing strategy is important. For those of us practicing digital marketing for hospitals and health systems, the stakes are much higher. In this episode, hosts Reed Smith and Chris Boyer discuss the important role digital marketing has in a purpose-driven industry, and digital tools are not only smart for business but also help us better understand our patients and improve their care. They are joined by Brian Q. Davis, SVP at Scorpion Healthcare in which he shares the importance of building a digital philosophy.   Mentions from the Show:Brian Q. Davis on LinkedInBrian Q. Davis on TwitterScorpion HealthcareStrategic Marketing for Health Care conference SHSMD Connections 2019 2019 Mayo Clinic Social Media Network Annual Conference 2019 Healthcare Internet Conference  Find Us Online: Touchpoint podcast TwitterReed Smith TwitterChris Boyer TwitterChris Boyer websiteSocial Health Institute This episode is made possible by our sponsors, Loyal Health, Influence Health & HealthGrades Learn more about your ad choices. Visit megaphone.fm/adchoices