TP248 - A Federation of Content

Health system digital presences can be amplified with the adoption of a content federation strategy. In this episode, hosts Chris Boyer and Reed Smith share the basics of content federation, the three critical approaches to consider, and then are joined by Scott Andrews of Kyruus and Mark Menton of HealthSparq, who share the importance of including 3rd party sites as your content distribution strategy.  Mentions from the Show: Controlling Information Silos With Content Federation Overcoming Your Content Silos: 3 Approaches to Content Federations Kyruss.com ATLAS 2021: The Future is Flexible 2021 Patient Access Journey Report Scott Andrews on LinkedIn Mark Menton of HealthSparq Kyruus.com HealthSparq.com Find Us Online:  Touchpoint podcast Twitter Reed Smith Twitter Chris Boyer Twitter Chris Boyer website Learn more about your ad choices. Visit megaphone.fm/adchoices