Tracie Broom and Merritt McNeely, Flock and Rally: Integrated Communications & Marketing

Founded in 2010 by Debi Schadel and Tracie Broom, Flock and Rally: Integrated Communications & Marketing is a full-service, woman-owned creative agency that offers a range of services to clients across the South and beyond. Its offerings include research, branding, strategy and planning, implementation services in marketing, public relations, social media and production management as well as traditional and digital advertising. As it has grown through the years, the company has always maintained a culture of inclusiveness as well as a laser focus on its mission: to rally the community around great ideas. In September 2022, longtime regional business leader Merritt McNeely was named chief executive officer (CEO) of Flock and Rally. It's a great story of two entrepreneur founders finding the courage and confidence to step away from the day-to-day operations of their company to move into strategy roles.