Trade contractors outnumber GCs 400-to-1. Why has software ignored them? | Anna Berger

When one sub submits a bad certified payroll report, payment for every contractor on that job gets held up. Anna Berger, Founder and CEO of Trayd, built her payroll and compliance platform specifically for the specialty trade contractors most software has written off, a workforce that outnumbers GCs 400 to 1 but runs on 2 to 4% margins. She breaks down why construction payroll requires a fundamentally different data model than anything ADP or Paychex can handle, how a single misclassification triggers a $10,000 penalty, and why implementation is where construction software keeps losing contractor trust.Topics discussed:How multiple daily pay rates break standard payroll data models$10,000 per certified payroll error, including accidental onesADP charging $7.50 per CPR on contractors running 300 a weekFringe benefits as an unplanned 15 to 25% lift on labor costsHow subcontractors on 2 to 4% margins justify construction software spend12 hours a week lost transposing paper timecards before payroll runsDaily job costing as the back office's real competitive edgeCutting implementation from months to weeks