Trade Secrets on the road, part 2: From pitch to prime time, how travel advisors can — and should — get on TV  (feat. Jenn Lee, Vanessa McGovern and Erika Richter)

Trade Secrets is on the road for a special, three-episode series recorded on the ground at the ASTA Travel Advisor Conference in Dallas. In this episode, part two in the series, travel advisors can learn all about how to get on TV, and why it’s the best marketing tactic a small business can employ. Vacation Planners International’s Jenn Lee, Gifted Travel Network’s Vanessa McGovern and ASTA’s Erika Richter — all experts in media relations — offer tips, advice and beyond. This episode is sponsored by the Globus family of brands.  Further resources Email Jenn Lee and ask for her step-by-step process for pitching the media Connect with Vanessa McGovern on LinkedIn Email Erika Richter, join the ASTA Member Lounge on Facebook and find ASTA’s educational opportunities online Need advice? Call our hotline and leave a message: 201-902-2098 Email us: [email protected]   Theme song: Sock Hop by Kevin MacLeod Link: https://incompetech.filmmusic.io/song/4387-sock-hop License: https://filmmusic.io/standard-license   See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.