Trading Places

from The Bottom Line · host BBC Radio 4

Naked bath bombs, in-store coffee shops and customer satisfaction charts: Evan Davis and guests discuss some of the secrets to retailing success. Each of them runs of a chain of stores but with hundreds, even thousands of outlets both here and abroad, how do they maintain their brand identity? And what persuades customers to buy their products ahead of their rivals'? Guests: Mark Constantine, Founder and Managing Director, Lush cosmetics Debbie Robinson, Managing Director, Spar UK Robert Forrester, Founder and CEO, Vertu Motors plc.

Episode metadata supplied by the publisher feed · Published Feb 5, 2015

Embed this episode

Attribution link and audio player

Ready to play

Trading Places

0:00 27:45

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

French Your Way Jessica: Native French teacher founder of French Your Way Boost your French listening skills and test your comprehension with this one of a kind series of podcasts. Get the chance to listen to a real conversation between native speakers talking at normal speed AND customise your learning experience through carefully designed sets of questions (2 levels of difficulty) available for download at www.frenchvoicespodcast.com. All interviews also come with the transcript. French teacher Jessica interviews native speakers of French from around the world who share a bit of their life and passion. Where else would you meet in one same place a French yoga teacher based in Melbourne, a soap manufacturer from Provence, or a couple cycling around the world?

Frequently Asked Questions

How long is this episode of The Bottom Line?

This episode is 27 minutes long.

When was this The Bottom Line episode published?

This episode was published on February 5, 2015.

Can I download this The Bottom Line episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!