Transforming experience for business outcomes - Interview with Sid Banerjee, Mike Murchison and Paloma Paraja

from Punk CX: Customer Experience Insights with Adrian Swinscoe · host Adrian Swinscoe | Customer Experience Strategy Expert

Today’s episode of the Punk CX podcast features three interviews I recorded whilst at Medallia’s Experience event in Las Vegas on the 10th, 11th and 12th February. The interviews are with Sid Banerjee, Chief Strategy Officer at Medallia, Mike Murchison, co-founder and CEO of Ada, and Paloma Paraja, Customer Experience Manager at Santalucia Seguros. We cover the big themes of the conference, the latest developments at Medallia, agentic CX, building an ACX team, the importance of context in empathy and what it takes to deliver an award-winning customer experience. This interview follows on from my recent interview – The dangers of a CCaaS monoculture – Interview with Paul Hughes of Mitel – and is number 574 in the series of interviews with authors and business leaders who are doing great things, providing valuable insights, helping businesses innovate and delivering great service and experience to both their customers and their employees.

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This episode is 1 hour and 6 minutes long.

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This episode was published on February 19, 2026.

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