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Mar 19, 2023 59 min

Transparency in Content Creation: Influencer Marketing

from Fuzzy Lawgic Hosted by Elsie Escobar & Gordon Firemark

In this episode of Fuzzy Lawgic, we dive into the topic of influencer marketing and transparency, exploring the legal, social, and ethical considerations of the modern "pay to play" model. Our expert panel, including The Podcast Lawyer, Gordon Firemark, and Elsie Escobar, discuss the impact of influencer disclosures on consumers, small businesses, independent brands, and creators, and share their hot takes on the positive, negative, and wild card aspects of the trend. We also touch on the rising prevalence of "pay to play" interviews in the podcast community, and examine the history of disclosures and other transparency measures. Plus, we take questions from our audience and discuss the latest news related to influencer disclosures. Tune in for a thought-provoking and informative conversation on this important topic. Leave us a voice message at https://fuzzy-lawgic.com Upcoming from our Hosts: Elsie Escobar @theelsieescobar Find out more about the Sonic Bloom Awards https://www.sonicbloomawards.com/ Learn more and get tickets to She Podcasts Conference this June at https://www.shepodcasts.com/she-podca... Gordon Firemark @gfiremark Join Gordon on March 27 - Business & Legal Fundamentals for Podcast Growth & Profit. Waitlist is open now T Http://event.podcastlaw.net Gordon is speaking at the virtual Podfest Global - https://podfestexpo.com/.Gordon’s topic is “ Legal pitfalls for True Crime Podcasters - strategies to stay out of the crosshairs”

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Transparency in Content Creation: Influencer Marketing

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