Tropical Smoothie’s Bold Brand Refresh | Business and Finance News

Tropical Smoothie Cafe is shaking up its brand with a bold, vibrant redesign and aggressive expansion plans — hitting 1,800 locations by year’s end and smashing past $1.6 billion in sales — all while outpacing rivals like Smoothie King and navigating a tough restaurant landscape by doubling down on wellness, digital innovation, and a $80 million marketing push. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Sources:https://www.cnbc.com/2026/09/16/tropical-smoothie-cafe-announces-new-branding-plans-for-new-locations.html More coverage & latest updates:https://sources.thednn.ai/7c805f20a0e18d83 Report issues to [email protected].