Troy Scheer - What Independent Dealerships Have To Be on the Lookout For

“Everything I did, I did with passion.” Troy Scheer is the director of marketing and communications for the National Independent Automobile Dealership Association. Their mission is to make sure that independent dealers get updated on the latest trends and technology in the automotive industry. Troy shares his experiences working in the automotive business and the years prior to his fulfilling career. While working in the marketing industry with his wife, he was introduced to the world of automobiles after meeting a client who saw value in his potential. Working closely with independent dealers made him realize the differences between franchise dealerships and independent businesses. He shares these aspects as well as his insights on the future of the industry in this episode. Three Takeaways Independent dealers face different issues. Connect with the right people at conventions. Always keep a positive mindset. Quote “Everything I did, I did with passion.” Resources Connect with Kaylee LinkedIn: Kaylee Felio https://www.linkedin.com/in/gotopartsgirl Website: https://www.partsedge.com/ Connect with Troy Scheer LinkedIn: Troy Scheer https://www.linkedin.com/in/troyscheer/ Email: [email protected] In this Episode 0:00 Introduction 0:55 What’s it like to be part of the National Independent Automobile Dealership Association? 1:49 How different are independent dealerships from franchise dealerships? 8:10 Troy’s hobbies 12:15 What would Troy want to be remembered as 14:18 What the auto business is going to look like in the next five years 19:36 Traveling experiences 24:00 Future projects 26:16 Reach out to Troy Scheer