True Connected Deal Experiences: What they Look Like and the Big Advantages

Featured Guest: Patrick Hennon, Senior Director of Enterprise Solutions with Cox Automotive gives a first look at the where the industry is heading when it comes to a true omnichannel approach and advances in connected technology such as Deal API, and the big advantages consumers can gain such as experiencing best-in-class experiences, and dealers in delivering those experiences, improving return on advertising spend, and increasing consumer satisfaction and conversion rates. Listen or Watch to this episode to hear more about the following hot topics covered in the episode: ABOUT OUR GUEST:Patrick HennonSenior Director of Enterprise SolutionsCox Automotive TIME STAMPS:0:00 –