Trusted media? Editors at The Sydney Morning Herald and Nine News talk COVID news ad blacklists, booming audiences and subs and a swing to non-COVID content with Carat CEO Sue Squillace and Nine’s Michael Stephenson episode artwork

EPISODE · Apr 20, 2020 · 42 MIN

Trusted media? Editors at The Sydney Morning Herald and Nine News talk COVID news ad blacklists, booming audiences and subs and a swing to non-COVID content with Carat CEO Sue Squillace and Nine’s Michael Stephenson

from Mi3 Audio Edition · host Mi3 & iHeart Podcasts Australia

Two leading “trusted media" news editors mix it up with Carat CEO Sue Squillace and Nine’s Chief Sales Officer Michael Stephenson on media consumption trends and what advertisers will do next. Squillace says the online shopping surge is affecting media channel allocation - to digital performance - but Carat’s strategy teams have "never been busier” planning for the mid and longer term around brand.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

Episode metadata supplied by the publisher feed · Published Apr 20, 2020

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Trusted media? Editors at The Sydney Morning Herald and Nine News talk COVID news ad blacklists, booming audiences and subs and a swing to non-COVID content with Carat CEO Sue Squillace and Nine’s Michael Stephenson

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