TTB Locked September's Best Bottle | Birthday Bourbon 2026 Confirmed

Tuesday's American Whiskey Industry Brief leads with the TTB's label approval for Old Forester Birthday Bourbon 2026 — the federal confirmation that Brown-Forman's September release is on track and the signal that retailer reservation lists are open right now in May. First Sip covers sourced whiskey and NDPs: what the DSP number on your back label tells you that the front label may not. Cut Spotlight: Ohio and Pennsylvania BTAC 2026 lottery windows are open through June 1 across all five expressions. Bar Talk covers the TTB's "produced by" guidance update and what it does and doesn't change for the bottles already on your shelf. Full report at chasingtheunicornpodcast.com/the-brief.