Turin with visits to Asti, Alba, Bra in Piedmont : Royal Capitals, Slow Food, Chocolate, and the Most Underrated City in Northern Italy episode artwork

EPISODE · Jan 23, 2026 · 29 MIN

Turin with visits to Asti, Alba, Bra in Piedmont : Royal Capitals, Slow Food, Chocolate, and the Most Underrated City in Northern Italy

from Immersion Travel Italy · host Katerina Ferrara

Turin and Piedmont are among Italy’s most elegant and overlooked destinations, and in this episode of the Immersion Travel Podcast, I’m taking you deep into a region that surprised us in the very best way.My husband and I spent two weeks in Piedmont in May 2022, using Turin as our base. From the moment we arrived, Turin felt different. Calm, refined, and quietly confident. With its grand piazzas, long arcaded streets, and regal architecture, the city often feels more French than Italian, and that is no accident. Turin was once the first capital of unified Italy, designed to project power, order, and sophistication.In this episode, I share our personal experience exploring Turin on foot and explain why it remains one of the most beautiful yet least tourist-crowded cities in northern Italy. We talk about why Turin is so easy to visit, including flying in and out of Turin’s airport, and how it works perfectly as both a destination and a gateway to northern Italy.You’ll hear the fascinating history of Turin, from its Roman foundations as Augusta Taurinorum, to its rise under the House of Savoy, its brief but symbolic role as Italy’s first capital, and its transformation into an industrial powerhouse through FIAT and the Lingotto factory.This episode also explores Piedmont’s legendary food and wine culture, from Barolo and Barbaresco wines to white truffles, chocolate, and the philosophy behind the Slow Food movement. We connect Turin’s most important festivals directly to its landmarks, including the Festa di San Giovanni in Piazza Castello, the Torino Film Festival at the Mole Antonelliana, and the Turin International Book Fair at the former Lingotto factory.Turin was also our gateway to Lago Maggiore, and it worked beautifully. We flew into Turin, spent time in the city, then continued on to the lake by train and car. The transition from royal capital to lakefront promenades, ferry rides, and mountain views is seamless. I also reference my five-part Lago Maggiore video series on YouTube and related podcast episodes, where I break the lake down town by town to help you plan a slower, more immersive trip.From Turin, we explored some of Piedmont’s most rewarding towns, each offering a distinct perspective on the region’s identity.We begin with Asti, a former Roman and medieval powerhouse best known today for Asti Spumante and one of Italy’s oldest horse races, the Palio di Asti. Just under an hour from Turin by train, Asti blends Roman roots, Gothic architecture, and deep wine traditions.Next is Alba, the heart of the Langhe hills and the capital of white truffles. Alba’s medieval towers, refined historic center, and world-famous truffle fair make it one of Piedmont’s most important food destinations, surrounded by the Barolo and Barbaresco wine regions.Just beyond Alba lies Bra, birthplace of the Slow Food movement. Bra’s calm rhythm, Baroque architecture, agricultural markets, and the international Cheese festival reflect a philosophy rooted in tradition, sustainability, and thoughtful eating.Finally, we explore Alessandria, a strategic crossroads city founded in the Middle Ages. Known for its massive star-shaped citadel and civic identity, Alessandria reveals Piedmont’s military and commercial history and connects naturally toward Liguria and southern France.Together, these towns show why Piedmont is one of Italy’s most balanced regions, where agriculture, industry, culture, and tradition coexist without excess.✨ A companion blog post is available for this episode with additional historical detail, travel logistics, and planning tips.🌍 Visit my website for the blog, podcast episodes, travel guides, and festival-focused itineraries:👉 https://katerinaferrara.com/If you love Italy beyond the usual tourist trail and want destinations with depth, elegance, and authenticity, this episode will show you why Turin and Piedmont quietly belong among Italy’s great travel experiences.

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