Turn Down for What: Digital Transformation for Regional Growth

Digital transformation and innovation are redefining how businesses operate across North America. From manufacturing and logistics to finance, agriculture, and services, companies—from small and medium-sized enterprises to global firms—are adopting new technologies and innovative solutions to improve efficiency, reduce costs, and remain globally competitive. This panel brought together leaders from Canada, the United States, and Mexico to explore how the region can harness these tools and strategies to ensure that digital transformation and innovation become shared engines of sustainable and inclusive economic growth. Speakers: Arrow Augerot, Director, Americas Public Policy, Amazon Claudia Jañez, Presidenta Ejecutiva, ConMéxico Eduardo Amaro, NCF25 FELLOW, Regional Director, Mexico, Rockwell Automation Harry Krensky, Managing Partner, Discovery Americas Guillermo Franco, Executive Director, Multimedios & Milenio Monterrey Marina Cigarini, Managing Partner, Mexico, McKinsey & Co