Turn Your Wedding Marketing Into A Theme Park With Becca Pountney episode artwork

EPISODE · Jun 10, 2026 · 47 MIN

Turn Your Wedding Marketing Into A Theme Park With Becca Pountney

from Marketing Strategy for Wedding Professionals & Businesses: The Evolve Your Wedding Business Podcast · host Heidi Thompson | Wedding Business Coach, Marketing Strategist, & Consultant

👉 Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training.The marketing funnel was invented in 1904. Before cars. Before social media. Before couples woke up the morning after getting engaged and immediately opened 25 browser tabs while watching Netflix on a second screen.And somehow we're still teaching marketing like it's a straight line from A to B.It isn't. Not even close.My guest today is Becca Pountney, a brilliant marketing mind from the UK and someone I've been meaning to get on this podcast for way too long. She has a framework that perfectly captures how couples actually move through your marketing right now, and it's called the Marketing Theme Park.In this episode we break down her SCREAM framework. Each step is a piece of what it actually takes to book more weddings in 2026. By the end you'll never think about the marketing funnel the same way again.  And by the end you'll never think about the marketing funnel the same way again.Get all the links from this episode: http://evolveyourweddingbusiness.com/364Get your FREE Ticket to Book More Weddings Summit at https://www.bookmoreweddingssummit.com/ Get your FREE Ticket to Book More Weddings Summit at https://www.bookmoreweddingssummit.com/———Find Heidi: Instagram (send a DM!)The Wedding Business Collective 🩵 (get your first month for $1)Ghosted Lead Booking Wizard 👻Wedding Business Shop 🛍️Free Training: Break Up With WeddingWire + The Knot Without Losing Leads 💔Free Audio Training: Inside Profitable Six-Figure Wedding Businesses: What They Do That You Don’t (So You Can Grow & Scale Too) 👀Case Study: Wedding Planner Marketing That Works – How Katie Sautter Booked 15 Weddings in Her First Year 🔍The Knot & WeddingWire: Are They Worth It For Wedding Vendors?🤔

Episode metadata supplied by the publisher feed · Published Jun 10, 2026

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👉 Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. The marketing funnel was invented in 1904. Before cars. Before social media. Before couples woke up the morning after getting engaged and immediately opened 25 browser tabs while watching Netflix on a second screen. And somehow we're still teaching marketing like it's a straight line from A to B. It isn't. Not even close. My guest today is Becca Pountney, a brilliant ma...

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Turn Your Wedding Marketing Into A Theme Park With Becca Pountney

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This episode is 47 minutes long.

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This episode was published on June 10, 2026.

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