Turning Authenticity into Opportunity: Valera Djordjevic’s Rise from Creator to Model

from Mission Matters Business Podcast with Adam Torres · host Adam Torres

In this Mission Matters episode, Adam Torres interviews Valera Djordjevic, Influencer & Model, at the PacSun Purpose Summit in Los Angeles. Valera shares how a viral TikTok Shop video led to a PacSun Fall ’24 campaign, her checklist for evaluating brand deals (values fit, audience relevance, fair compensation), tips to avoid scams, and why authenticity and inclusive product drive real results. Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases and tour schedule. Apply to be a guest on our podcast: https://missionmatters.lpages.co/podcastguest/ Visit our website: https://missionmatters.com/ More FREE content from Mission Matters here: https://linktr.ee/missionmattersmedia Learn more about your ad choices. Visit podcastchoices.com/adchoices

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This episode is 10 minutes long.

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This episode was published on October 14, 2025.

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