Turning Criticism into Growth episode artwork

EPISODE · Dec 3, 2025 · 38 MIN

Turning Criticism into Growth

from The Reinvention Diaries

Shownotes: Turning Criticism into Growth – Reinvention DiariesHosts: Michelle & Nicola Guest: Amie-Leigh Minshull, CEO & Founder of Shh! PREpisode Highlights:Catch-up: Michelle and Nicola share updates on recent travels, networking, and self-care (including spa days and Christmas dinners).The importance of reviews and feedback in business, and how both hosts handle receiving (or not receiving) reviews.Introduction of guest Amie-Leigh, who specialises in PR for female entrepreneurs.Discussion on the emotional impact of criticism and negative reviews, especially for women in business.Amie-Leigh’s advice on handling criticism:Don’t react immediately—pause and reflect before responding.Gather facts before replying to negative feedback.Respond publicly with empathy and a willingness to resolve the issue, then move the conversation offline if possible.Use apologies genuinely; avoid defensive responses.Learn from criticism—use it as an opportunity to improve services or products.Gender differences in responding to criticism: women often internalize feedback more deeply than men.Examples of brands turning criticism into positive PR (e.g., KFC’s chicken shortage campaign, Aldi’s marketing).The value of a “win wall” to remind yourself of positive feedback and achievements.The importance of supportive networks and cheerleaders, especially for women entrepreneurs.Reflections on women’s networking groups and the supportive, collaborative environment they foster.Final advice: Embrace criticism as a tool for growth, not a reason to shrink back.Connect with Amie-Leigh:LinkedIn: Amie-Leigh MinshullCompany: Shh! PR (www.shhpr.co.uk)Instagram: @thereinventiondiariespodcastContact the Podcast:Email: [email protected]: @thereinventiondiariespodcastMichelle - www.mrsstylewright.comNicola - www.nicolaaucklandphotography.co.ukListener Questions:Amie-Leigh’s favourite colour: YellowRecent act of kindness: Reaching out to someone in need at a concertNext Episode: Tune in next Wednesday for more stories and strategies on reinvention and growth!

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Turning Criticism into Growth

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