Turning Game Highlights into Exposure | Week 4 & 5 Breakdown | Ep. 16

from New Wave Certified · host John Larkin

Episode 16 of New Wave Certified brings a full breakdown of Week 4 in Iowa high school football—big plays, standout performers, and where John was right (and wrong) in last week’s predictions. As always, he looks ahead to Week 5 matchups, spotlighting the athletes and teams poised to make an impact under the Friday night lights.But this episode takes things a step further. John dives into the world of sports media and recruiting exposure, sharing his advice on what to do when you capture notable highlights. From choosing the right clips to how—and when—to post them on platforms like X (Twitter), he lays out best practices that athletes, parents, and coaches can use to maximize visibility and create real opportunities.Whether you’re a football fan, athlete chasing your next level, or parent looking to support your player, this episode combines football insight with next-level social media strategy. Tune in and level up—because every play and every post matters.CONTACT US:https://www.newwaveperformance.com/contactEMAIL:[email protected]:TikTok - @new.wave.performance https://www.tiktok.com/@new.wave.performance Instagram - @new.wave.performancehttps://www.instagram.com/new.wave.performance/Twitter - @WavePerformance https://x.com/NewWavePerformFacebook - New Wave Performancehttps://www.facebook.com/new.wave.performance1/Do the little things — every day — and the big plays follow.New Wave PerformanceMoving you forward. Redefining performance.📍 Cedar Rapids, IA | #NewWaveCertified🔔 Subscribe for more athlete vlogs, and sports performance content.TIMESTAMPS:0:00 INTRO0:34 WEEK 4 RECAP1:45 WEEK 5 PREVIEW3:53 KEY MATCHUPS6:55 SCORE PREDICTION8:02 NEW WAVE ATHLETES TO LOOK OUT FOR9:39 POSTING HIGHLIGHTS, DO THIS12:21 TIPS AND TRICKS FOR X SPECIFICALLY17:39 WHAT ABOUT THE JUCO AND D2 GUYS19:52 JOHN'S EXPERIENCE IN THIS FIELD21:12 OUTRO

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This episode is 21 minutes long.

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This episode was published on September 26, 2025.

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