Turning Technology into a Competitive Advantage for Hotels - Mark Fancourt

In this episode, Mark Fancourt, founder and principal of TRAVHOTECH, shares insights into the evolving landscape of hospitality technology, drawing from his extensive experience leading technology for both hospitality companies and solution providers. Chapters:Takeaways from ILHA & How Mark Learns About Tech and Innovation (01:40)Why Work in Hospitality? (05:47)Why Luxury Hospitality Is Critical to Watch (08:06)What’s Exciting in Hotel Technology Today? (10:59)Hotel-Specific vs. Big Tech Solutions (16:16)CRM vs. PMS: Key Differences and Opportunities (18:37)Build vs. Buy: The Technology Decision for Hotels (23:45)The One Technology Hotels Can’t Buy Today (24:40)Lessons from Past Tech Cycles for the AI Boom (25:58)The Potential of AI-Powered Voice Technology (27:56)How Technology Bridges Language Barriers in Travel (30:36)The Mindset Shift Required to Benefit from Technology (33:49)How to Sell Technology Internally and Secure Approvals (36:09)Technology as a Competitive Advantage in Hospitality (38:42)Flywheels and Exponential Outcomes in Hotel Technology (42:01)Do You Need New Technology or Better Education? (42:37)Building Long-Term Relationships with Technology Providers (45:41)Case Study: Technology Excellence at Peninsula Hotels (48:50)What the Hospitality Industry Can Learn from Other Industries (52:49)Read Mark's article: Where does hotel PMS software sit in the new hospitality technology stack?If you liked this, you may also enjoy: Creative but Practical Uses for AI Today in Hotel Sales, Marketing, and Revenue Management (Takeaways From HSMAI's Latest Event) - Lou Zameryka A few more resources:If you're new to Hospitality Daily, start here. You can send me a message here with questions, comments, or guest suggestionsIf you want to get my summary and actionable insights from each episode delivered to your inbox each day, subscribe here for free.Follow Hospitality Daily and join the conversation on YouTube, LinkedIn, and Instagram.If you want to advertise on Hospitality Daily, here are the ways we can work together.If you found this episode interesting or helpful, send it to someone on your team so you can turn the ideas into action and benefit your business and the people you serve!Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands