Twitter Rebrands to X, Threads Decline, and the Rise of Girl Dinner

One normal day of marketing. All we ask. Will never happen.The human riddle-wrapped-in-a-mystery-inside-an-enigma that is Elon Musk decided to let the bluebird fly the cage by rebranding Twitter to X (1:55). All the while, Threads (Meta's competitor to X (ugh seriously)) struggled to maintain it's record-breaking pace as post-launch engagement fell by 70% (13:30)! The battle between Elon and Zuckerberg rolls on...In other news, a potentially industry-changing meeting went down at the White House to put safeguards around AI development (21:59), Popeyes jumped on the "girl dinner" trend on TikTok with some genius viral marketing (29:50), and Barbenheimer showed there's plenty of life left in the movie industry (39:38) while Netflix showed there's plenty of life left in streaming too (47:27).If you enjoyed this episode and want to keep up with all things advertising, be sure to subscribe so you don't miss another episode!Check out our free Facebook group and learn more about how to turn ads into profit.If you have a moment, please rate and share!