Twitter/X had 67% fake traffic during Super Bowl

What this episode covers

X is facing a significant challenge with the prevalence of bots and fake traffic on its platform. This issue not only affects user experience but also poses a problem for advertisers who rely on genuine engagement. The data provided by CHEQ highlights the extent of the problem, which has reached unprecedented levels under the current ownership, necessitating urgent and effective solutions to restore trust and integrity to the platform.

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This episode is 6 minutes long.

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This episode was published on February 18, 2024.

What is this episode about?

X is facing a significant challenge with the prevalence of bots and fake traffic on its platform. This issue not only affects user experience but also poses a problem for advertisers who rely on genuine engagement. The data provided by CHEQ...

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