two & a half gamers session #31 - survivor.io redemption story, You scaled your game, now what?

This is no BS gaming podcast 2.5 gamers session #31. Discussing the latest news, fun stuff and dropping knowledge. Don't forget, this is a 4am conference discussion vibe so let's not take it too seriously! Let’s dive in and enjoy. Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič Youtube: https://youtu.be/mowIJKtG1M8 News UA tips for Killer User Acquisition Q3 version  https://lancaric.me/11-tips-for-killer-user-acquisition-q3-version/  Agenda: 00:00 Intro 02:11 Survivor.io redemption story 09:10 Matej was correct about $500k/day IAA estimation 11:50 UA tips article 12:50 You scaled your game, now what? 13:50 What does scale mean in terms of Ads monetisation?  15:00 Top Ad networks you need in mediation at scale 17:00 Never put interstitials or banners in your game (or?) 19:00 What is refresh rate for banners? 20:30 Cool rewarded video placements 26:00 Game design vectors intro 29:10 Talent grid system example 33:00 Lazy game design or efficient 36:30 in UA "I scaled a game doesn't exist" 37:45 Golden cohort explanation 40:30 Experimenting in UA 41:00 Incrementality tests 42:30 Top UA channels to work with 44:00 UA is changing at scale on a weekly basis 44:30 More creatives at scale 46:30 New pair of eyes in UA See you at PGC Helsinki! Hit the Subscribe button on Youtube, Spotify and Apple! Please share feedback and comments - [email protected] / lancaric.me