Two Audiologists Discuss What Happened After Publishing Prices Online

Two Audiologists - one from the U.S. and one from Canada - recently sat down for a candid conversation about growth, trust, and transparency in hearing care. In this special "Under the Hood" episode, Nancy Duncan, Au.D. (Duncan Hearing Healthcare, Massachusetts) interviews Dario Colletta, M.Sc., Au.D., Reg. CASLPO, Doctor of Audiology and owner of Port Credit Audiology & Hearing Aids in Ontario. Together, they dive into the biggest lessons from Dario's 8-year journey building his practice — and discuss one of the most debated topics in private practice: publishing hearing aid prices online. They explore: • Why Dario decided to make his pricing public • How patients and the local community reacted • The measurable impact on inquiries and conversions • The link between transparency and trust • And how his clinic has evolved as a result If you've ever wondered whether listing your prices helps or hurts your practice, this real-world discussion offers an honest, data-backed look behind the decision.