Uber Enters Hotel Booking as AI Debate Shapes Travel’s Future

Uber starts booking hotels through Expedia, AI’s role in travel booking is still evolving, and travelers are prioritizing speed over service style. On today’s Skift Daily Briefing, Sarah Dandashy breaks down why Uber’s hotel feature is really about subscriptions, what the AI debate reveals about the future of booking, and why travelers care more about fast answers than whether they come from humans or machines. This episode is presented by Lodgify! Articles Referenced: Honorable Mention: @AskAConcierge on IGUber’s Hotel Deal Tells You More About Expedia’s Future Than Uber’sHigh-Touch Service Debate at Skift Asia ForumAI and OTA Trust Debate at Skift Asia Forum Connect with Skift LinkedIn: https://www.linkedin.com/company/skift/ WhatsApp: https://whatsapp.com/channel/0029VaAL375LikgIXmNPYQ0L/ Facebook: https://facebook.com/skiftnews Instagram: https://www.instagram.com/skiftnews/ Threads: https://www.threads.net/@skiftnews Bluesky: https://bsky.app/profile/skiftnews.bsky.social X: https://twitter.com/skift Subscribe to @SkiftNews and never miss an update from the travel industry.