UCI Podcast: What makes a hit?

What makes a hit? That’s a question that Noah Askin has devoted his career to answering. The assistant professor of teaching in the academic area of organization and management in UCI’s Paul Merage School of Business focuses his research on the production and consumption of culture. In this UCI Podcast, Askin describes how he scoured the Billboard charts to investigate which characteristics of songs lead to their being a “hit” and examined why bands were able to demonstrate sustained success over long-running careers. He also shares how general themes of creativity and collaboration seamlessly cross over from pop culture into professional networks and community relationships. This episode of the UCI Podcast was recorded in the podcast studio in the ANTrepreneur Center. Music for this episode of the UCI Podcast, titled “Stars Align,” provided by The 126ers via the Audio Library in YouTube Studio.