EPISODE · Dec 25, 2025 · 11 MIN
UK Innovation, US Opportunity: Uniting Black-Owned Businesses through Community
from The Sound of Accra Podcast · host Adrian Daniels
Matthew Addai describes Cash Black’s expansion from the UK to the US, highlighting greater opportunities in the US due to its larger Black business community. He outlines how the platform helps consumers discover and earn cashback at Black-owned brands, with about 800 brands onboarded so far and additional revenue streams beyond affiliate commissions. Him and his brothers have faced challenges as a lean team, but their mission is to economically empower Black communities on both sides of the Atlantic.🎥 WATCH THE FULL EPISODE ON YOUTUBE : https://youtu.be/i-QSeaiZxfY 📌 OFFERSJOIN CASHBLACK FOR FREE AND GET A CASH SIGN-UP BONUS: https://bit.ly/4jSgLKbBOOK A 30 MINS CHAT WITH ADRIAN: https://bit.ly/4pheuu1Enjoy this episode clip 🙂Episode Show Notes: https://thesoundofaccra.com/matthewaddai📱 OUR SOCIALS AND WEBSITEWebsite: https://thesoundofaccra.comInstagram: https://www.instagram.com/thesoundofaccra/TikTok: https://www.tiktok.com/@thesoundofaccraTwitter: https://twitter.com/thesoundofaccraFacebook: https://web.facebook.com/thesoundofaccraLinkedin: https://gh.linkedin.com/company/the-sound-of-accra📧 CONTACTEmail: info[at]thesoundofaccra.com🔗 CONNECT WITH ADRIAN👥 Linkedin ✉️ Email: adrian[at]thesoundofaccra.com🔗 CONNECT WITH MATTHEW AND HIS COMPANIES👥 Linkedin: https://www.linkedin.com/in/mattyaddai/📱Cashblack: https://cashblack.com/📱Afrofiliate: https://www.afrofiliate.com/ 🎧 LISTEN ON YOUR FAVOURITE PODCAST PLATFORMhttps://the-sound-of-accra-podcast.captivate.fm/listenWant to start your own podcast? We recommend Buzzsprout!: https://www.buzzsprout.com/?referrer_id=957388🎙 ABOUT THE PODCASTThe Sound of Accra Podcast was established just under six years ago by Adrian Daniels in January 2020, on the back of running networking events in Accra and launching a failed online platform for Ghanaian tourists, visitors and business people. The show spotlights Ghanaian Entrepreneurs, Founders and Creatives worldwide with the aim of leaving listeners with meaningful takeaways to apply to life, business and career. The mission is to showcase Global Ghanaian Excellence.
What this episode covers
Matthew Addai describes Cash Black’s expansion from the UK to the US, highlighting greater opportunities in the US due to its larger Black business community. He outlines how the platform helps consumers discover and earn cashback at Black-owned brands, with about 800 brands onboarded so far and additional revenue streams beyond affiliate commissions. Him and his brothers have faced challenges as a lean team, but their mission is to economically empower Black communities on both sides of the Atlantic.🎥 WATCH THE FULL EPISODE ON YOUTUBE : https://youtu.be/i-QSeaiZxfY 📌 OFFERSJOIN CASHBLACK FOR FREE AND GET A CASH SIGN-UP BONUS: https://bit.ly/4jSgLKbBOOK A 30 MINS CHAT WITH ADRIAN: https://bit.ly/4pheuu1Enjoy this episode clip 🙂Episode Show Notes: https://thesoundofaccra.com/matthewaddai📱 OUR SOCIALS AND WEBSITEWebsite: https://thesoundofaccra.comInstagram: https://www.instagram.com/thesoundofaccra/TikTok: https://www.tiktok.com/@thesoundofaccraTwitter: https://twitter.com/thesoundofaccraFacebook: https://web.facebook.com/thesoundofaccraLinkedin: https://gh.linkedin.com/company/the-sound-of-accra📧 CONTACTEmail: info[at]thesoundofaccra.com🔗 CONNECT WITH ADRIAN👥 Linkedin ✉️ Email: adrian[at]thesoundofaccra.com🔗 CONNECT WITH MATTHEW AND HIS COMPANIES👥 Linkedin: https://www.linkedin.com/in/mattyaddai/📱Cashblack: https://cashblack.com/📱Afrofiliate: https://www.afrofiliate.com/ 🎧 LISTEN ON YOUR FAVOURITE PODCAST PLATFORMhttps://the-sound-of-accra-podcast.captivate.fm/listenWant to start your own podcast? We recommend Buzzsprout!: https://www.buzzsprout.com/?referrer_id=957388🎙 ABOUT THE PODCASTThe Sound of Accra Podcast was established just under six years ago by Adrian Daniels in January 2020, on the back of running networking events in Accra and launching a failed online platform for Ghanaian tourists, visitors and business people. The show spotlights Ghanaian Entrepreneurs, Founders and Creatives worldwide with the aim of leaving listeners with meaningful takeaways to apply to life, business and career. The mission is to showcase Global Ghanaian Excellence.
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UK Innovation, US Opportunity: Uniting Black-Owned Businesses through Community
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