UK Wildcats Launch NIL Program with Fanatics

University of Kentucky partners with Fanatics for a 12-year NIL deal, launching the first athlete-centric program. Athletes can create personal storefronts, drop merch, and earn direct paydays. Select athletes will sell gear in major retailers. Fanatics Collectibles releases trading cards featuring current stars and alumni. This deal boosts recruiting, with player announcements set for later this spring. Support the show:Get a discount at https://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/de5a35da3baa85d4