Ulrich Hansen, APX10 episode artwork

EPISODE · May 6, 2026 · 39 MIN

Ulrich Hansen, APX10

from The Meter Podcast · host Andrew Dugan

In this episode of The Meter, host Andrew Dugan sits down with Ulrich Hansen, a commercial leader at Apex 10, to discuss the digital transformation of the global water and utility sector. They explore how the company evolved from a "skunkworks" project within a Nordic engineering firm into a standalone SaaS platform that helps utilities move from simply collecting data to making actionable decisions.Key Discussion Points- The Data Onslaught: Why utilities around the world are drowning in data but struggling to use it for operational insights and strategic planning.- The Nordic Advantage: How heavy regulation in Denmark and neighboring countries forced early innovation, allowing Apex 10 to "leapfrog" utilities in other regions into modern digital practices.- Scaling Globally: The strategic choice to target the U.S. and German markets, including the decision to set up shop in the water industry hub of Milwaukee.- Building Community: The importance of user conferences and peer networking in driving software adoption and product development.- The Future of Utilities: How digitization is helping solve the "talent cliff" by attracting a younger, tech-savvy workforce to the utility sector.Featured in This EpisodeAPX10: A global SaaS platform specialized in helping water, wastewater, and storm water utilities prioritize maintenance and optimize reinvestment.The IXI Product: A new solution specifically designed to identify and tackle In-flow and Infiltration challenges in aging infrastructure.Connect With UsWebsite: waterwrites.coLinkedIn: https://www.linkedin.com/company/the-meter-podcast/?viewAsMember=trueSubscribe: Don't forget to subscribe on Apple Podcasts, Spotify, or your favorite platform to stay updated on the innovations keeping our basic necessities running.#TheMeterPodcast #Utilities #WaterSector #DigitalTransformation #DataAnalytics #Apex10 #TheMeterPodcast #Sustainability #AssetManagement #Infrastructure #SmartWater

Episode metadata supplied by the publisher feed · Published May 6, 2026

Embed this episode

NOW PLAYING

Ulrich Hansen, APX10

0:00 39:05

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

No similar episodes found.

No similar podcasts found.

Frequently Asked Questions

How long is this episode of The Meter Podcast?

This episode is 39 minutes long.

When was this The Meter Podcast episode published?

This episode was published on May 6, 2026.

Can I download this The Meter Podcast episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.
URL copied to clipboard!