This is the end of my own show Welcome back to max out everybody. It's Ed Mylett and we're trying to have this guy on my show for a long time We met a couple years ago at the Super Bowl And the reason I wanted him on is because I think he has one of the greatest stories you will ever hear in your life And I mean that and some of you out there, you know We're finding you during COVID maybe when you're listening to this maybe it'll be years later Some of you are hearing about some of you feel like you're in need of kind of a comeback or a life comeback And this man's story is remarkable I mean like one of the great ones you will ever hear and I wanted to share with you today I don't want to pick his brain about how he's become so successful So my guest today is my friend Bob Manry Bob welcome to the program man It is an honor and a pleasure to be here Ed. Do I have to use this voice though is a question you can use the podcast Your voice or do I the bomb memory voice a little mix of both and you're the man I respect everything you do. I watch all your stuff and you believe or not I don't give you too much credit here, but you might have been a little silent mentor to me as well through your through your videos And whatnot so thank you.
That's wonderful. It's funny when you talk about the voice It's one of the most interesting things because I bet I'm guessing 30 to 50% of my audience already knows you and is excited You're here and the other 30 to 50 by the time we're over We'll be following you But when I met you the first time and we just when we've talked to you know over the years I am struck by the difference in the Bob Menry from you know you and Peter and the one that I meet you one I'm one is a little bit more I don't know humble kind of quiet almost introverted dude is that somewhat accurate Yeah, I mean like what I do is like you know what I realize at a young age kind of I had this voice that was just I could turn on at any given time and Didn't know what the hell to do with it You know I think at the end of the day I was wanted to do voice over stuff and whatnot and uh yeah I mean I definitely don't walk around and go to CVS and be like can I get those two butter fingers there give me a water Botting that I don't do that, but definitely let's just say this and if I lose the voice I'm in big trouble and I need a job. Yeah, you've got a voice for for radio for sure So let's go back to the beginning of that run because this is what I wanted You know there's so many people man right now that are they're down on their luck You know they've lost their job their businesses down, you know, they put on weight during covid you know, there's all these things there's a social unrest there's all this stuff going on in the world and You found yourself really down on your luck years ago and I kind of just want you to take people through the story But I want to make sure I started right you'd moved out to California you were caddying at Wilshire I don't know for a lot to say where it was but you were a caddy and it's sort of it went it which is by the way But it wasn't your dream job It wasn't what you aspire to do with your entire life and you ended up basically homeless, right? So take them through where you were at the bottom and how you got there You know, my goal was always to be I want to be an actor and a comedian that was my goal So I kind of in your film school at like 23 years old Ended up going to Los Angeles, California to be an actor comedian And I was one of the I think only people would probably go out to be an actor comedian and not do one stand-up comedy show and not do one audition actually I kind of felt fell into the partying stage a little bit and kind of a little distracted But I'll tell you what though on the caddying front caddying was one of the most amazing jobs that I've ever had my life Like and I truly like believe it or not I miss it It you know, I was always I was always like you know, my father always stressed the most important thing is you know Getting up early and being the first one last one late regardless of what you're doing So even in the caddy yard, I would I would do that you know I'd be there 5 a.m And when the guys did not carry two golf bags which on 18 walls would be seven miles I think and when we're done everybody Was like let's go another round what's going on around?
But during that time I developed a somewhat of a drug problem I was doing cocaine like every day pretty much so like that's why I could carry the golf bag so fast I was running around there the on the golf course seeing every ball and whatnot But on and yeah, and just you know, just didn't really I just get comfortable because you were at this place I knew what I wanted to do I wanted to perform I wanted to show my talent because I knew I just had this edge I couldn't really know what it was I knew I had that voice that was catchy I also offered something else that I just didn't know what it was yet and So yeah, I mean I was I Don't know where to go with this but I was just a got in comfort zone Yeah, I got a couple of caddy. I'm making a little bit cash But you but by the way a lot of people feel that way too. They feel like they got some kind of talent They don't know how to express it. They got kind of this vision of I think what they want their life to look like and usually You're dreaming it's true for you now, too.
I would say this people usually if your dream does happen It doesn't show up looking exactly the way you thought it would look you know It gives you the feeling you hoped you'd get from it But it usually doesn't show up in the form or fashion that you think but you're doing you know I know the story but I want them to know this yeah, you're doing coat Yeah, your caddy and yeah, you kind of lost your way But there was some there were some significant moments too, right? I mean was there a point where you were at your lowest during that time back in the day was there like a moment? You're like this is yeah, yeah, yeah gradually got to the point where it just became like alright You're spending more money on things you shouldn't be you're missing work time based on bad habits and then before you know it Which you obviously you probably know already is you know, I found myself my buddy goes hey I'm gonna move to Texas. You don't know the place to live anymore I'm like fuck and now this member gave me a Sean Moran gave me a car that I would drive to in front of work and Didn't have any money I'd minus $700 my bank account after four years of caddy I hit rock absolute rock bottom So I remember the first night getting that car driving where the fuck do I go and I'd already used up a lot of my resources You know I'm pretty street smart I can figure stuff out But I would I use up a lot of my resources and I had nowhere to go so it started right there the first night Where the fuck do I go?
I'm in my car. I drive around I look for a nice neighborhood park there put a pillow in the back Blank get over me go to bed. That's night one of three months Oh my god, actually two yet two and a half months of sleeping in a car And that is no, you know, maybe it's not an occasional night where I stayed about it or something But it got to a point though that I didn't even want to stay at a place I wanted to continue. I don't know what it was in my head.
I want to continue staying in that car I don't know what it was it became comfort zone for me, but yeah, I spent at the end day I slept in a car for two and a half months trying to do it one day. It's it's tough two and a half months I membership the YMCA. I had a membership the YMCA and I would park in a nice neighborhood and wake up because you can't sleep in When you're sleeping in a car, you can't sleep in people run around this garbage truck going by you can't sleep in Actually, somewhat worked my benefit because I was at the club earlier But go to the YMCA to shower go to work and caddying is very up in the air business if it rains There's no work if you're a lot of politics behind it You know a lot of family members in the caddiard who bring other caddies out because they're family So I was left there I would go there sometimes to show up at five in the morning and it's a cash business and I would leave it for in the afternoon With no work, and then I kind of fell it just happened like it was like a two week period where I was up to five Till three in the afternoon and no work and yeah, so it was nuts I want you guys to picture something by the way dude I did not know it's that long that you were home that you were basically living in your car But I want you guys to picture something because a lot of you've done this you've chased your dream and failed It's got moves out here It's got all these aspirations and I were both from Boston area So I know what it's like when you leave home to just having your family back there and there's just we're a little bit different People that live back there. We're really family oriented more than most right and it's a big move Yeah, when you leave Boston and you come to LA that's a major move and it comes out here and it just gets out of control That's why and that's why real quick.
I think I stress is it's so important to you know when I'm in LA It still happens to me by feeling myself coming out of that funk. Yeah, it's okay to go back to your family and reset I'm gonna be ashamed of it to come home with a tail between your legs and be like alright. I'm fucking up Let's reset and let's go back in this kind of and I still have that happen. I'm gonna be free months Yeah, I think you just did it and I want to I want to get to that point in a minute to yourself Like as a friend I want to ask you on camera about that But I want you to picture something everybody because you some of you don't know the end of the story because he's in the middle of building this This vision of his too, but this man goes from living He's counting he's living in his car to just a few years later He's so influential on social media that he can crash the PGA towards website I want you to imagine this guys like you go from even for you to hear this is probably pretty cool to step back for a minute She's gonna do live in his car cadian homeless to just a few years later He chases dream and failed to he's so influential in the space He's in that he can take down the PGA towards website from from time to time Yes, we put a post that's got 8500 comments on Instagram already So while you're in the car, let's go to there for a minute because I think a lot of people like I'm not homeless I'm not my car, but I'm trending there or I feel it Was there something that sent you back to Boston like really like alright?
I'm I'm heading I'm like a moment or did you just like go on totally out of money? I gotta go Yeah, yeah, there's a there's a moment a big moment I had taken a line of crystal meth by mistake or not by mistake I don't even know but that I was so fucked up and Did that and I ended up for summer I couldn't sleep I guess cuz we do that you can't sleep so I was up for two days straight Not sleeping tweaking out in my car. I had a flat tire. Okay.
I couldn't even drive anymore get the power had a flat tire I was on the side of the road is right in Sherman Oaks. I was in that car I was hallucinating in the middle of the night. I was thinking there was a prostitution ring and I don't know to this day To this day if this is a real thing or not. I swear to God and I'm totally many people this I Was parked there I was sleeping.
I was seeing things that weren't there I thought there was cars coming behind me parking their cars. There was girls getting out of their car banging these guys They drive away I don't know to this day at if I was in the wrong place at the wrong time or Plusinating so after that happened now in my head that happens for four hours in the middle of night Probably between hours of 1-5 a.m. So I in my head. I'm like this is just stopped.
All right It's my time to get out of here because they know where I am now They know I'm here They you know this cheap is just sitting here, you know and they attended windows I was hiding under a blanket like this for four hours shaking because I didn't know who the fuck was there doing this So what I did was I started my car with a flat fucking tire I drove down the road and I took a left and I take a left to this day I don't know this is really not I looked at my left. I see five cars speed Right around the corner and follow me. So I step on the gas. I drive a good gas I pull into a CVS parking lot.
I would die to get the surveillance tape if I could I pull into a CVS parking lot I am freaking the fuck out. I run out of the car I run into CVS and I'm like screaming at top my lungs guys are chasing me people are fucking chasing me whatever I run through the back of the store and I open up a door all the alarms go off in CVS And now the CVS employees are fucking going crazy. What the fuck is going on here? They probably just think I'm a crack addict, you know, which I pretty much was that point What's going on like please call the cops?
I saw something I shouldn't see like you got it You gotta fucking get me out here. I can't fuck you this like right. Well chill chill chill call the cops they call the cops show up I go outside and I'm looking around and I see a car in the corner right and it has windows down I see three guys in the car staring at me now the cops are talking me I'm looking over my shoulder. I see him and you'll expose him So the firefighter comes out and he's like what what the fuck is going on like listen I know you guys think I'm crazy people are fucking following me right now like I'm telling you look in that car Go fucking over there right now go look in that car somebody's following me.
Fire fires a guy. I'm gonna go check walks over I sit there. I'm like all right here. We go.
They're gonna figure this out because this becomes baggy like dude There's nobody in the car. I just looked and I'm like all right They're like what do we they're like what do you want to do? Do you want to go to the hospital and get me out of here? I jump in the back of the ambulance they bring me to the hospital I pull into the hospital I go in they put me in the bed I'm sitting there and now I want to stay there forever like I don't want to leave the hospital I don't want them to discharge me their ass no questions.
I can tell her you know and so finally they discharge me I walk out of the hospital I take a left I leave and See another guy and he's staring at me and I look left see another guy. He's staring at me Look across the street another guy. I sprint. I almost got hit by cars.
I run across the street the cars are flying by on Sherman Oaks I forget what road it is. I'm like Frogger. I'm dodging these cars whatever. Finally.
I call my buddy Ernie G. Pappas I said Ernie you got to pick me up right now. This people following me whatever Ernie comes there picks me up I jump in the back seat of his car in the fetal position and hide like this, okay? And Ernie's side of the story is the pretty funny too.
I go drive. He's like where? Like just fucking drive. He's like all right, dude.
I'm bringing you home calling your parents. I'm calling your brother You're going home. You're not right drives me I'm like I'm like just try me off the police station I get my bag and stuff out of the car. It's a police station to say place he drops me off the police station I go inside and I run right in the police station like guys I gotta stay here for a minute somebody's following me whatever like I chill out chill out chill out Five minutes later Ernie pulls in I jump in the back of the car.
We're off to the airport I have an airplane ticket that my parents bought me I show up at the airport. I'm fucked up. I haven't slept in three days I'm in shower in three days. I smell like shit.
I go to the airport I sit down I go through security and I finally there my flight to Boston and I'm sitting there and all of a sudden I pass out and Something to this day. I don't know what the fuck it was woke me up and it said Robert memory Rob memory last call gates are closing and I was sitting right next to the gate I was there an hour and a half early for the flight I'm gonna be right memory gates are closing I get on that plane I sit in the plane I remember people were looking at me like I Smelt like shit people would smell I have a shower whenever get in the plane and back to Boston. I go Oh my gosh, really see I have not heard that whole story I never told anybody and I just I I never told a story that deep. Thank you, bro for sharing that I the way you tell it to I can picture it.
I can see every one of those steps. It's hard for you I do consider myself a storyteller But bro like in all seriousness like because I know where you are now That's just it's shocking like it's shocking to and by the way you still have some self destructive qualities Which we'll talk about in a little bit too, but I so Well, I just think what you've already done has helped like millions of people just so you know because I told people that's one of the most amazing Stories, but I didn't know all of the backstory like this And this is like so guys if that's where Bob was Right and you can think about where you are is there at least a shot for you to turn things around? There's gotta be at least a shot, right? Unbelievable man, so now there's moments in life right where like our life's changed by the way I'm doing this a long time.
I've done you know hundreds of shows I don't think I've probably been this speechless before where I'm like processing what you just said even though I knew a little of it It's actually really really amazing for me because it's just where you are now But so you get back to Boston fires me fucking fires me up Yeah, it should it should broke because it gives everyone in on this planet hope But so you get back and I know there's this part of the story at least where you're on the couch and something happens But like do you just do you go back there and just kind of get cleaned up like you just got home and you just got home and you Different crowds so you stop using stuff or what happened when you go back? Oh, it was great. It was great Show up at the door knocking the door mom and dad I'm home 28 years old They just downsized to a two-bedroom small apartment. They were thrilled to have the 20-year-old son come home and walking the door and four days go by I mean just kind of like detoxing I guess in a sense and This is how fast and I know if you want to rush this off fast it kind of happen My buddy goes my buddy my brother-in-law picks me up finally.
He said I'm gonna get a lot of a clock We gotta get your job. I'm like alright here we go. I get in the car We drive to Leary's liquor store perfect He goes out he goes I want you to go in there and I want you to go apply for a job at Larry's liquor store And I'm like fuck these I don't work leery art fine I'll go in there I walked into Leary's liquor store I said so embarrassed like so nervous because I was so you know just a horrible feeling I said you guys hiring like oh Here's an application like what's your name like Bob memory? obviously like I've turned on my voice I thought that might help and You know grab the application I got back in the car to Joe's and my brother lying and he goes how to go I go I got the application I'll fill it out whatever he brings me home I got a call from my buddy Mike Konstantino YouTube rapper rapper.
He said Bob. What's going on? I said Mike what's going on? I said you want to be you do me fear.
Can you be an extra in my music video? I'm like fuck yeah, I'm an actor. I can do this. I got this What do you need me to do?
He's like well, you're just gonna stand way in the back and you're just gonna rage You're perfect for this part. I show up. We shoot the fucking music video. It's actually pretty good and then 2 a.m.
Comes along and this is the moment that changed my life I walk into a room and What I always did real quick is important story I just with my voice I would always go out if I went out to a bar or anywhere with my friends I wouldn't sit with them for more than five minutes I would run up to a random group of table I just ran up to a random table and go Tom Brady and our Rogers here on the USB end tonight It is NFL Sunday and I would just see the reactions and I would do this all night And some people would love it and some people would be like what the fuck is wrong with this kid When I did ask me what I did when I did ask me what I did for a living I did pretend I said I was like the Jacksonville Jaguars play back like that But I was just a big guy. I was just a stick and then I never went anywhere never went anywhere But that night it did I walk into a room and I sit down and the man of my left didn't know him before but I will never forget his name David Justin. He's with his girlfriend. What does Bob do he pulls out the voice?
Yes was Dave do he pulls out the camera and he records and That's it I go to bed all of a sudden the next morning. It's like Like what the fuck's going on here who died did I get the job Larry's what's going on And I witnessed firsthand kind of what it was like to go just viral in an instant moment And so he posted the video on his social media or the tag you or what happened? David did me I over David for life what David did is David was like You know this kid is fucking talented I'm gonna do everything I can to try and be having be seen by whoever whatever so he called up bro Bible and Brandon was one of the first guys has out the bro Bible for literally starting my life and David They blast another and they put it out there and they put out there and they had a line of why isn't this guy a sports caster? And what happened was I think story I did a deal with story full for like $500 or something I'm like I'm like I'm like Like And they blasted out there and USA picked up all these different outlets and it was like why is this guy sports And I got picked up brother guys come on like anything is possible I don't like over cook it, you know the meal here, but like that is luck that this is why this is the thing though It was lucky, but I truthfully say this even at my lowest points I knew my talent and going back to always going out and performing it even if it wasn't the perfect service I would go out four hours a night and just use that voice and just see what people reacted to it Yeah, you under you under you you do this all the time you under value stuff your great out Here's the deal you said earlier.
Well, I never did any shows and everything I actually did thousands they were just all not paid so over and over and over again when you're going to these tables See luck is where like preparation meets opportunity and what happened there was all this preparation you had done over and over and over again Not consciously He does that a gift and a talent and something you worked at and finally the opportunity presented itself And what most people do is they have all this preparation and because the opportunity doesn't reveal itself They eventually quit on it and at the lowest point in his dude's life I mean, just he's just practically running through CDS setting off alarms thinking he's being followed after he's done crystal math And guys ends up going viral and has his moment and by the way all of you no matter what the business is the moment There's a viral aspect to success. There's most people who have success I don't care if it's a rod or you know guys you and I know like Gary V or you know scooter Braun whoever it is People that you know you and I you and I you and I we prank him all the time by the way I prank FaceTime scooter Braun all the time. I see that on your social by the way He's a I thought I've become neighbor somewhere, but I'm not gonna say where but but my point is that most people have had success There's some moment where their preparation and opportunity converged and there's like a 90 day window where they go That was a big leap for me in my life and that was Bob's so I want to ask you about your social guys one thing Bob Bob If you go over there when you're hearing Bob talk his content is not for every single ear in the world There's it's colorful for those of you that know what I mean when I say that but it's hilarious fine It's fine, you know, but I can't go to a golf course bro I or anywhere sports related where if someone finds out I know you I mean it doesn't matter who I know I'm telling you when I come up with a Bob memory. I know Bob memory deal people go nuts over this guy Just so you all know his content for all yeah, I go ballistic Yeah, I think I do a good job at and to go back a little bit back panel in the story here is you know After just you know going in that little viral moment was like alright.
What do you do from there? You know, I didn't know what to do like once you have a viral moment What do you do you don't want to die? It was like, you know, so I just did like another video that was it another video out same kind of concept I remember like literally hitting I think like 10,000 followers. I was like I'm on to something I'm like I got it.
I just felt it my whole body shifted. I said I fucking got this I don't know what it is my parents almost sent me a mental institution because meanwhile I'm in the next bedroom is so close being like Vilitaries dick falls off. You know like that was just screaming it's funny They're like we need to check Bob you know mental institution, but I just I saw it and then it was weird It was like that switch all that addictive personality that was channeled in those areas just hyper focused into what I was meant to do And it was it was pretty cool, but you I want to stay on there stay there because you just said something that I think is true and because you do have an addictive personality So do I so to most people that I know they're successful But for once you pointed it at something productive right so would you agree that you have that kind of obsessive addictive? Over the top personality and that's one of the reasons why I like your social state Because what I want to do now is I want to start to talk about the elements of what's made your social work Things you think you can impart on to other people because a lot of people have grown on social media Almost no one's grown as virally as Bob and sustained it.
So, you know, of course there people You know Kim Kardashian has more followers than Bob and I do but Kim has a television show She's got other things that drive that social Bob's driven it through social. So there's keys there that's wrong right there Yeah, I've never used a laptop in my life. So never use a laptop What do you think has been the key and by the way you're about 2.7 real followers that follow this dude What are some if you were talking to someone right here says I'm trying to get my stuff going one thing I see that you do like you document real things in your life even if they're embarrassing awkward strange We like I feel like I know you even though I do know you but if I didn't I feel like I would know you if I followed you Which build some sort of brand or loyalty you do that on purpose or to just you think that's true I don't know I think that's an instant I think it's just an instant that I have that makes me good at that But I think what I was very good at in the beginning and growing this was You know just first and foremost if you're trying to build anything you're kind of be the ground up every fucking person matters So you were responding to every single person that sends you a message you are checking in how their day is you are And I still do it like I literally still do it. I remember, you know, I had that product right?
So I just said okay. This is what I'm good at right? This is what I'm good at this sports voice doing voiceovers with these things in sports Okay, so the Atlanta Falcons fan page 11,000 followers when I had 10,000 let's hit them up Let's see if we can do a Matt Ryan play-by-play and have them post it Let's gain 200 followers from them called up and it's actually fucking hilarious dude I call this I talked this kid on Instagram and I'm like, hey man. I had this clip that I think is great Do you mind posting he's like give me a call so I'm expecting to talk to this old guy Takes the phone is like hello.
Oh, I'm like, huh? Oh, this is a bad memory. How you doing? I know it's like this case like nine years old and I'm like hey, so what do you think you can do this like put this Matt Ryan in a video?
I get this like little chick I do and everything yeah, you know, sorry I'm just not that impressed. I just don't think it's gonna go home a page. I'm like all right, you know But I would have the green bit packers fan page I would hit up the you know the other fan page I just keep hitting up all different areas that I knew have shared the same genre You know I have a very unique thing that I do that not a lot of people do so it's I found my the sweet spot That you know, I don't know how to explain it But you know I bet it the other day I was I was the most important quality my father ever gave me I think which makes me I guess we want to say like a bull Of course people don't like a little person there is you know always play the underdog You know like that was a best advice my dad ever again always play the underdog people cheer for the underdog You do that well your dad that's a great advice your dad's also a performer too, which I assume some of that rubbed off on you I'm not some of your my favorite video. You're showing your dad singing I love how much I actually watch if I hear if I hear summer wind one more time at a top of the window Yeah, is dad does some of the best like Sinatra stuff of all time But so I want to say on your social stuff just for a second So you're documenting what you do you know when you're posting and a lot of it is stuff that I don't know that a lot of people Would do so you know, how did you get how did you get the buffalo wild wings deal?
But Bob is the voice of Buffalo Wild Wings at least as the time we're recording here How did that come up because you know your content doesn't necessarily flow over to that John run at me Or is that just they heard your voice and wanted you did you apply? How did that work? I think that what happened was I think Mitch who was my former manager? I worked great Sherman and a bunch of the guys great dude and he threw the Martin agency I think connected through beatups and you know They just sent me some voiceovers to do and I read them and I think I think I pitched them pretty hard I think I just kind of called somebody and set up out I want it and just kind of where I think I'm going and where I think the world's going and why this bar stool area is kind of working and You know, they were afraid of like you know, the whole thing that river with a goop brand was associated with and whatnot and Yeah, I don't know.
I mean, I just know a lot of guy read for that You know like rich eyes. There's a lot of people like I said P. Oh for that Which is a it's pretty cool, but they've been fucking amazing partners. P.
Dubs is great They've been the one brand major brand. It was cool going like, you know, that was a one big brand that took a chance on me That said let's take a chance of Bob, you know, it's yeah, what's the as you're thinking? I'm thinking through your career by the way, we're on to zoom guys So we're a little delayed when we're talking here, but I'm thinking through your you know your rise here You know Buffalo Wild Wings millions of people He's on stage show from time to time So he's got these crossed over in some mainstream stuff that he's doing too But what's the biggest mistake you've made the last year to get to say hey? This is the stuff if you're a rising entrepreneur or entertain or whatever and you finally get your moment Here's a mistake.
I made what would it be? I mean it's been just a hair to paranoid at times I think that have kind of prohibited me from doing a couple extra deals other mistakes I made is you know, I believe that we got a lot more infrastructure and and behind what we're doing I think that I'm somebody who likes to just have my hands on everything that I'm doing But it comes to a point where you're not gonna be able to scale up if you're just doing it all yourself So, you know in a sense Letting go a little bit giving some of it away and bringing in somebody even kind of put this together and say because I'm in the fucking My mind is just zing zing zing zing and I'm great at it But where I lack and where I make mistakes is the organization the infrastructure and and that so that's what I'm trying to get better at day by day It's kind of slow down and but the hard thing is to you know You come to a point it's like there's a lot of people in your ears a lot of people shirping you and it comes to a point You get a little bit like nervous Who do I trust who I'm not trusting and that's my biggest thing is sometimes about hair to paranoid But it's also benefited me too because I've turned down some things that you know I could have taken yeah that I was a little paranoid and end up paying off you know times whatever You know I think I think in bit like in entertainment or business as an entrepreneur There's two types of people There's the artist type and the scientist type and you need to know which one you are and if you're the odd artist I mean you're creative and you have ideas and you know You've got these sort of exterior talent you need to have some scientists around you and if you're scientific I want to ignore don't you think if you're scientific entrepreneur you need creative people around you and the mistake people make is they often Hire I just did a program on diversity on this they hire someone like them because we like people like us so artists hire more artists Instead of really good scientific people around them. So that's just one thing now you agree nail on the head nail on the head Yeah, it's the exact same situation We're kind of going through right now is is that and you know just figuring people in different realms that are experts and this this this this And just find the right people surround yourself with but again it does come back to you know It's sometimes hard to do that you know It's it's hard to figure who the right partners are because you know this is fucking cutthroat world It's you don't know who to trust you know, so you know, it's a little bit of a lot of risk behind it, you know Yeah, I mean a lot a little bit Yeah, I remember when you were looking at your podcast dealing you and I were talking about that I felt like you were Concerned about you know, yeah, you're concerned about that But I know I know there's been some issues there Bob has an unbelievable podcast you guys that you all need to be listening to but There's one thing I want to talk about social just for a second then we'll shift go to a couple things towards the end Because the story on its own is just so unreal. Do you worry?
It's gonna go away? Absolutely not you do not know you don't spend any time and anxiety or fear No, I am more than confident that I am able to what I'm afraid will go away is the shtick that I do will Would get old right like a change ticket. I do will get old right? That's that's that's fine But so how do we how do we pivot that and you know, I will say right now that I think that I am potentially Building and have this idea that I'm not even afraid to talk about but that I think it's gonna revolutionize the way that we watch Sports and I think that we are going to layer.
What is one of the biggest booming businesses in planet Earth right now? It's a sports gambling market and And you know, I don't get too much into it because I'm just really I'll talk you're off for ever on it and Give us one little answer. What do you mean? Maybe give us one layer.
I'll give it all the way I don't even care if I give it away. No, I'll do it better You know, I've said people in the room and play so sick of hearing it But you know, I think that you have one way of watching football right now, right? You have Troy Aikman and Joe Bach All right, so that's like I take what I'm good at. All right Let's just have an alternative way to watch football now You have Bob at the forefront of it a man who can get skiers a deal if I announced a whole entire football game, right?
I did the way that you see on my social clips It would that's so old it would die people care too much about football But I do have the ability and this is where my talent does come in to hand to be able to call a whole game Like you is the on TV I know I can do it but what I want to do is have a little teeny bit of the comedic element no rules and whatnot and I want to Rotate in because everybody's always like Joe Buck Troy Aikman who'd be a better color commentator for Joe Buck this guy Well, fuck it. Let's bring in four guys Bob memory Steph Curry quarter one Bob memory. Just here now How can we do that though? How can we use the NFL product?
How can we get the license to do that? Well scooter Braun came to me a year ago and said hey, which just acquired a deal with the NFL for Thursday and I football I said perfect so I spent $30,000 building a fucking product with a green screen and all this different shit Where I was the bottom of the corner of the screen and all this hoopla and whatnot And it just didn't go anywhere and it just died in six months. I lost $30,000 Then one day I was kind of on one of my benders what you see I was up for like 36 hours and it was like four in the morning I just hit me I thought more about it and I thought about the gambling world and I said how cool would it be to have you know a guy live in my Year, you know giving me live update odds and countdown clock on the screen second 17 now We can we can comment take the game, but it's all kind of revolved heavily around gambling That's awesome See I want people to hear how your mind thinks and how deals come together and how you pivot and that's why I wanted to have that part of the show In there today. I want to all of these vendors.
How many story posts do you do a day on average? Oh anywhere from zero to six thousand Where I could get better at setting you know knowing the peak times and all that doing That's just my style I just don't give a fuck I just won't post something if I see it I look at a clip like Aaron I'll send me a bunch of clips. I'll just go through it like I can work with that and I'll go in the other room I'll just rip it You know I have no schedule and then with the stories what I try and do though is I want to it's like I visualize myself It's like a Truman show I want to show people what I'm going through every single day without the real shit in the bad shit Whatever it is. I want to show exactly what's going on in my life.
That's really good. I know G the Truman show The Truman show I like that and guys he's beginning. He's not he's not organized But if you go back and you look at a social He posts almost every single day Multiple times a day and then on his story he posts quite often The reason that I know that is because he's bubble comes to the front of my screen every frickin time He does it because I click on him so often and so he doesn't give himself enough credit But I want to go to these vendors last you why do you why do you click on me? Why do you click on me?
I'm just curious about why I think the Truman shows a pretty good analogy Well, okay, I'll tell you why I'll give you a few reasons because you've given these keys one you are an underdog and I root for you So I I do root for Bob. Maybe it's because we're both boss and boys and you know I don't know but I found Bob through my son So I think I root for you to your stuff is the Truman show It's like my own life is pretty predictable and regimented on this discipline dude as you know and when I watch you It's a totally different experience and I kind of I know when he's on a bender I know when he's gambling with Timmy bounce back, you know, like I know I know his content It's in it's in entertaining and interesting to me any documents it well even like when you golf, you know You you shoot it. You're an artist bro. Like when he's on the golf course.
I shoot stuff I'm like, hey, I just made a birdie by yours is like this punch for part of me. This is it. It's like it's a show And he's definitely putting a lot of thought I am putting a lot of thought behind the stories more than the main Post to but okay, I actually put a lot more effort into that like and that's one thing I do give myself credit for is I do a lot of effort and trying to make a storyline from start to finish and then never knowing What's gonna happen the next day? What do you think is a person who follows my shit?
What do you think from what you could see what can I do better? What do you think it better? Wow, that's a great question because I you're you know, you're one of my top five follows on social. What could you do better?
I Think you could do better. I don't know. I can't think of something right away I think maybe once in a while tackling an issue like you just did you just something more really relevant in the time Like you just did the deal yesterday on you know the Milwaukee shooting in the NBA shut down like your engagement went through the roof Yeah, it's a test of sort of yeah, you're reached maybe once in a while something that's like hey, man I don't usually talk about these things, but maybe a little bit more than I just did the bullying thing stop bullying No, I know I love that and I love that and which I'm very against which I think is that's one of my biggest pet peeves I get so fucking mad at that is the bullying thing. I don't know It just drives me through a fucking roof if you I don't know what it is I was never really bullied in school or anything But I just think it's the lowest of all fucking lows That's why I just if I can do anything to because I don't know if you want to call me influencer I'm the best influence on the planet here But there's one thing about say we want to get across the younger people that follow me is that it's just not cool to do that And if you see somebody getting fucking bullied in school and Step up and fucking do something about it, you know, man No, I agree with you.
No one of the reasons of bothers you and one of the reasons you've done well is you're a good person Bro, like I'm not being pokey or anything like I think most people that follow you since there's a goodness there You know and that your humor isn't mean. It's uh, it's funny. You know, it's funny I stay with me. I you talk about these benders and I'm gonna tell you what I so this is like live everyone listening in on me and you When I watch you The guys I know that I've coached over the years people have patterns Human beings have patterns and one of those patterns can often be that when they get to a certain point They just struck a little bit when they get to a certain point they just struck a little bit when I watch you because I do care about you I sometimes think man He's gone he goes pretty deep on this part of your thing still and because he's got this history where it kind of derailed him once I just concerned myself about that and I was a weird thing to cover on a podcast I just want to I want everyone I love it.
I love it I I bet you that the people in that room that are around you're like, hey, I'm glad someone's saying this crap to him So do you feel like that's also something you need to keep an eye on because that's a been a pattern in your life? Yeah, I mean here's the deal is two things I first I put my brand that you know where we sell all our t-shirts and all our things has revolved around partying Yes, we show the work hard play hard type thing. I'm also an amazing method actor for my days of acting So I'm actually never drunk. I'm actually been sober my whole life and I'm just kidding.
I You know, look at yeah, there's time to rock it absolutely slow down But again, it is that fine balance. It's like alright Let's take three weeks off and go like chill on a beach My numbers go way down But when I do the stuff with Timmy and we're having fun at partying my numbers are through the fucking roof So in my head it's that constant battle is like alright This is our brand at the end of the day our brand is to I wish I could say though This is what they wish I could say is that I did fake it more I did fake old parties that more but I don't you know I go all in and but yeah, that's our brand, you know, we're a group of goos partying as that you know That's our podcast that means hammer drunk. So that's that's that's that's the thing, you know, I don't know what the fuck to do I just you know, it becomes boring if I think no, I'm not saying that when I'm saying for everyone listening to this Because we all have that dude in our life who's that dude We want to be around who's the guy that keeps it, you know, the life, right? So it's just moderation and be careful when I watch you I'm like only gonna do could derail this dude is that he starts going too hard on the excuse of this is his brand That's my concern for you is that you keep things between the lines and by the way lines is probably not the right phrase Theology based on what you told us in the beginning But I worry about is people's patterns and as I watch people climb in life I watch this happen all the time they start to turn the air condition around in their life and cool it back down again every Time they get on a run, so I just want to make sure for you, but I understand this is this is this a secret intervention here You're tired texted me before the call.
No, no, no, you know, I'm saying Aaron Aaron said this intervention This is no, no, this is for my whole audience and I'm saying this as an example with you is that look Here's one of the things that I think is a clue to success is not here's all the things I do well And then I think everyone should ask themselves the question what could take me out? What could take me out? Is it that I'm not talented enough? Is it the market could change?
Is it that I'm lazy? Is it that I don't have a good team around me? Is it? My pricing is it my personal behavior, right?
Is it those things and when I look at you I'm like talent through the roof unbelievable networker good man pretty damn hard working when he's on it innovative Got the connections has this unique thing for me. I already know what it is with you It's gonna this dude continue to have this brand at the same time keep his stuff together as he ages He gets to 35 and 40 and all this other stuff and so for you That's why I ask you that's why I pointed out and it's why I wanted it I think I think the answer to that question is yeah, and that's a good point because you're right, you know It's like anything else so what do we have to do to how do we fix that then? How do we avoid that what you just said? I think the way we avoid that is is by layering talent underneath me that you know We start going out branching off and playing talent underneath us that can go out and do the partying stuff We're Bob kind of steps behind the scenes as he gets older because you guys What I don't want to watch me at 45 years old again fucked up, right?
Right the same kind of model that you know as as much as what you know David Porto and I had that little thing You know David's done such a great job with Marshall and doing that he's found a way to he started That thing with fucking t-shirts and his fucking boss apartment and turned it into you know He's a big case at 20 podcasts. He's got whatever it's like he's just he took a step back And that's eventually where we want to go That's my best answer that's my best answer that's my best answer that's a great answer in a great example to really really good last question For everyone listen to this that is in that spot man like they're back where by the sign of Bob Most people have never seen before which I love but for everybody who's in that spot. I never did this I know and I love that you did it man. It's gonna.
It's it's wonderful. Yeah, and I knew it would I knew it would be this great So I wanted to do it for so long But for people that are at that spot they're down maybe they're not homeless in their car or they're you know They're paranoid running through CDS and barely make a flight back and have a shower in three days Which is an extreme example, but in their way they're like man. I'm I'm down You know I chased something it didn't work out I had a marriage didn't work out a business didn't work out a job didn't work out and I want to turn this thing around this dude turned it Around what would you say to him any message to them advice? So they're a low point there a low point in the life right now what I would say is okay I would start by getting up at five in the morning every morning starting tomorrow I think just getting up at five in the morning depends obvious your situation it varies though I mean you have three kids are you single or you married whatever for somebody in my kind of you know single dude You know you're up at five in the morning every fucking morning And you're going out and you're not afraid to talk to every single person that you meet no matter where they are They're standing and just being a sponge and gathering information Understanding and picking one end goal would be for you like what your ultimate goal is I think at the end of the day And then finding a way to use the people that you talk to every single day that you're picking their brains and being a sponge And finding a way through six degrees of separation to kind of figure who the right people are to get you there And then really go to those people and and really look them in the eye and tell them how bad you fucking want it And it'll and that's it like you know, you just look somebody in the eye and you say like I did the other day Okay, I just fucking want this I want this more than anybody You know and you can't fake that shit and it comes because the hardest part is starting anything It's the hardest thing in the world once you start once you get a little momentum and whatnot And this guy's learning.
I'm so proud of you Bob. This was so good today. I knew this was gonna come out So I just want to be as I just want to be as rich as you that's it. Oh, that's it stick with me I just want to be as rich as you we'll get there brother I love you dude, and I know the whole world's like you've been there with me the beginning you and I want to say real quick I want to say I do appreciate it I do appreciate it enough for me because you've been with me in the beginning and you have given me some free sound advice And always been there, you know, and I'll tell you I did credit to Gary Every's like oh Gary Vee and my lights all these guys they all full of shit or whatever They're not fucking checking me more than they should you know, and so and where I was when I offered no value And you guys are never looking for value, which is great about it You guys are just looking to pass a good message on inspire people's with that I admire and I say I learned that from people like you and that's what I try and do as well try to pass off as much good energy And as much of what I've learned to other people and so You really did that today.
You really did that today Who'd have known that when you're sitting in that car there just blowing each other this whole entire time it no No, it's come out. You're right, but like I mean it. I feel really strongly I do this as you know like my whole deal I just want to really help people and when I'm in the midst of doing that with somebody I'm grateful for it, and I know when we're doing it on the show and I know when we did it a little bit and we did it a lot today So thank you. Hey guys Yeah, this is this is great It was awesome and follow Bob on Instagram You'll get everything from there that you need and follow us podcast as well and then for me member this every day on Instagram I'm on the max out two-minute drill I post on Instagram every morning unlike Bob at 730 Pacific time same time every day five days a week And when I post you make a comment in the first two minutes You're in a drawing if you miss the first two minutes Just make a comment on all five posts all week at any time you want and if you reply to other people's comments It increases I win you do you put comment before I'm gonna pick you as a winner But get you're not there enough consistently enough, but if you do I'm gonna turn on you know And I think hey guess what I'm gonna turn off I'm gonna turn on your post notifications boom see how you just did that everybody So turn your notifications on and you can win a trip with me flying the jet come to one of these houses Bob's talking about I'll coach you my book max out gear all kinds of amazing things happen on Instagram on my max out to you Bob Thank you everybody else God bless you and continue to max out This is the end of the show