UNAVOIDABLE: Kansas State Wildcats APPROVE Beer Sales, Boost NIL & Fan Experience in Stadium

Kansas State Wildcats shake up Bill Snyder Family Stadium with the introduction of beer, wine, and canned cocktails starting in 2026. Will this boost fan engagement and revenue enough to keep K-State competitive in the ever-evolving landscape of collegiate athletics? The hosts weigh the potential to keep fans in their seats, generate crucial NIL and facility funds, and compare K-State’s move with Big 12 peers—eyeing Baylor, BYU, and Utah as notable holdouts. Jon Grove and Christian Rauh debate Gene Taylor's legacy as Kansas State’s athletic director. Is Taylor poised to make his final major coaching hire, or could sudden program shifts force his hand sooner than expected? They assess his recent decisions, the future of prominent hires like Collin Klein, and looming challenges in a new era for the Wildcats. Don’t miss this deep dive into K-State football’s future, fan culture, and the strategic moves shaping the Big 12. Photo Credit: Scott Sewell -IMAGN Go AD Free and More with the Everydayer's Club! Learn More Here: https://lockedonkansasstate.supercast.com/ Follow on Twitter: https://x.com/lockedonKState Follow the show on Spotify: https://open.spotify.com/show/3HhcfyjaoLGxYjsL1KmSZM More Coverage from Christian Rauh: https://blueprintsportsnetwork.com/ #KansasState #KansasStateFootball #KansasStateWildcats #NCAA #CollegeFootball Everydayer Club If you never miss an episode, it’s time to make it official. Join the Locked On Everydayer Club and get ad-free audio, access to our members-only Discord, and more — all built for our most loyal fans. Click here to learn more and join your team’s community: https://lockedonpodcasts.com/everydayerclub Support Us By Supporting Our Sponsors! Indeed Listeners of this show get a $75 Sponsored Job Credit to help give your job the premium placement it deserves at http://Indeed.com/podcast Rugiet Get 15% off your treatment → https://rugiet.com/lockedonnhl Rugiet. Performance medicine for men. FanDuel Today's episode is brought to you by FanDuel. Right now new customers can bet just five dollars and get one-hundred and fifty dollars in bonus bets if your first bet wins. Visit https://FANDUEL.COM to get started — Play Your Game. FANDUEL DISCLAIMER: 21+ in select states. First online real money wager only. Bonus issued as nonwithdrawable free bets that expires in 14 days. Restrictions apply. See terms at sportsbook.fanduel.com. Gambling Problem? Call 1-800-GAMBLER or visit FanDuel.com/RG (CO, IA, MD, MI, NJ, PA, IL, VA, WV), 1-800-NEXT-STEP or text NEXTSTEP to 53342 (AZ), 1-888-789-7777 or visit ccpg.org/chat (CT), 1-800-9-WITH-IT (IN), 1-800-522-4700 (WY, KS) or visit ksgamblinghelp.com (KS), 1-877-770-STOP (LA), 1-877-8-HOPENY or text HOPENY (467369) (NY), TN REDLINE 1-800-889-9789 (TN) Big 12 Conference, Arizona Wildcats, Arizona State Sun Devils, Baylor Bears, BYU Cougars, UCF Knights, Cincinnati Bearcats, Colorado Buffaloes, Houston Cougars, Iowa State Cyclones, Kansas Jayhawks, Kansas State Wildcats, Oklahoma State Cowboys, TCU Horned Frogs, Texas Tech Red Raiders, Utah Utes, West Virginia Mountaineers Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.