Unboxing Tariq Khan: From growing up with parents in jail to marketing visionary in America

In this episode, we’re joined by Tariq Khan, a trailblazer in the realm of multicultural marketing. Tariq pioneered multicultural marketing at MetLife in the 1990s, long before it became a mainstream concept. He later founded a successful consulting firm focused on helping brands reach diverse audiences. We unpack his journey from a tumultuous childhood in Pakistan to becoming a prominent marketing professional, entrepreneur in the U.S. and the President of OPEN Global.#podcast #pehchaan #bilallakhani #PehchaanpodcastConnect with Host: Bilal's Instagram: https://www.instagram.com/m.bilal.lak/Podcast on Instagram: https://www.instagram.com/pehchaanpodcast/