UNC Launches New LLC for Athletic Revenue | Durham News

UNC Athletics is launching a new LLC to manage its commercial operations — think of it as a nimble, university-backed business unit focused on sponsorships, events, and ticketing — all under the leadership of new AD Steve Newmark, who’s pushing for smarter, faster revenue growth without alienating fans or partnering with private equity. The move won’t transform the entire athletic department, and while no launch date is set, key hires like Maggie Goloboy and Rick Barakat are already in place to drive this new venture forward. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/cc4e959e0162deca