Unconventional brand marketing ideas with Maya Spivak (ex Wealthfront, Segment, and Google)

from Brandformance · host Pranav Piyush

Today’s guest is Maya Spivak. Maya is a marketing leader known for her expertise in building beloved developer brands. She has worked on brands like Mux, Segment, Wealthfront, Gretel, and Google contributing to growth through the power of brand. Maya now leverages her experience to help tech businesses with brand strategy. Here are three things I learnt from Maya:Embracing unconventional paths Timing & stage sensitivity for brand investments Hyper-regional out-of-home advertising strategies

What this episode covers

Today’s guest is Maya Spivak. Maya is a marketing leader known for her expertise in building beloved developer brands. She has worked on brands like Mux, Segment, Wealthfront, Gretel, and Google contributing to growth through the power of brand. Maya now leverages her experience to help tech businesses with brand strategy. Here are three things I learnt from Maya: Embracing unconventional paths Timing & stage sensitivity for brand investments Hyper-regional out-of-home advertisi...

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Unconventional brand marketing ideas with Maya Spivak (ex Wealthfront, Segment, and Google)

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This episode was published on May 10, 2024.

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