Under Armour Digs Themselves Further Into The Hole With Curry episode artwork

EPISODE · Feb 23, 2026 · 52 MIN

Under Armour Digs Themselves Further Into The Hole With Curry

from Sneaker History Podcast - Sneakers, Sneaker Culture and the Business of Footwear

Steph Curry's sneaker free agency has him wearing heat from every brand, while Under Armour gets petty by stealing Curry Brand's Instagram followers. We debate where he should sign next (spoiler: maybe nowhere), compare this to Kobe's free agency, and break down why UA's downfall feels inevitable. Is Sunday Red the move? Should he just keep wearing whatever he wants? And why does Under Armour's logo look like a linebacker?Sole Retriever's Curry Tracker: https://currywatch.com/Subscribe to the Newsletter: https://www.thesneakernewsletter.comSUPPORT THE SHOW:Donate Through Venmo: https://venmo.com/u/sneakerhistoryBuy Me A Coffee: https://buymeacoffee.com/nickengvallEarly Access, Exclusive Videos, and Content on Patreon: https://patreon.com/sneakerhistoryIf you are interested in advertising to our audience, contact us: [email protected] OUT OUR OTHER SHOWS:For the Formula 1 Fans - Exhaust Notes: https://exhaustnotes.fmFor the Fitted Hat Fans - Crown and Stitch: https://crownandstitch.comFor the Cars & Sneakers Fans - Cars & Kicks: https://carsxkicks.comFor the Creators & Creatives - Outside The Box: https://podcasts.apple.com/id/podcast/outside-the-box-convos-with-creators/id1050172106[Links contain affiliate links; we may receive a small commission if you purchase after clicking a link. A great way to support the pod!]—––––—––––—––––—––––—––––—––––—––––—––––Our podcast is proudly...Recorded on Riverside: http://www.riverside.fm/?via=sneakerhistoryHosted & Distributed By Captivate: https://bit.ly/3j2muPbGET IN TOUCH:Robbie - [email protected] - [email protected] - [email protected] - [email protected]: The views and opinions expressed in this program are those of the speakers and do not necessarily reflect the views or positions of any entities they represent.This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/

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Under Armour Digs Themselves Further Into The Hole With Curry

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This episode was published on February 23, 2026.

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