Under (Peer) Pressure

Peer influence is massively important in marketing, but what does it really mean — and how we can use it for good? First, HR tech guru Jessica Miller-Merrell tells us about what it's like to be a peer influencer (6:49). Then, designer Theresa Stewart joins co-host Elena Valentine for a discussion about how her Twitter thread about her experience working at Cards Against Humanity went viral — and what it's like to speak your truth and create change (14:18). For more context on Theresa's experience, be sure to read this in-depth article from Polygon. Click here for more about Margins from Managing Editor: http://www.managingeditor.com/podcast Subscribe to our Friday morning email: http://www.managingeditor.com/subscribe