Understanding Gen-Z with digital native and Gen-Z CEO advisor Hannah G. Williams

Hi James Navé, here, your host for Twice 5 Miles Radio. I'm pleased to welcome Hannah G. Williams to the microphone. Hannah is a digital native and Gen Z CEO advisor. That's why she's the perfect person to discuss the nuances of understanding Gen Z digital natives. I got to know Hannah recently because she was a candidate for the February 2022 TEDxAsheville event. I was on the selection committee and had the opportunity to review the videos she submitted for consideration. Upon viewing Hannah's video, it took me less than a minute to realize she was perfect for the TEDx stage. In her video, Hannah, 24, explained that she was the CEO of a successful consulting business that focused on helping commercial and nonprofit organizations develop long-term strategies for recruiting and retaining top-level Gen Z candidates. Starting at age 12, Hannah has devoted a decade to studying how American business relates to her generation. So, for example, it would well serve a 50-year-old CEO to understand that digital natives thrive in non-traditional learning environments in the digital space, like Khan Academy. Hannah's primary goal is to encourage people to communicate across generational bridges. Hannah believes that while each generation has its point of view, all generations have much in common, like they need to understand each other across the ages. So whether you're an analog native, digital migrant, or digital native, Hannah's insights in this conversation will help you understand how we're all in this together. During our interview, Hannah gave me a little test about paying my bills as a non-digital native. How did I do? Listen in and find out. Meanwhile, in closing, while I was writing this blog, I started wondering what if First Lieutenants in the US Army might be Gen-Z's. It turns out the average 25 is the average age of a First Lieutenant, and 28 is the average of a Captain. How about that? Enjoy the show.