Understanding Your Prospects, Your People & New Hires To Scale Up

#DrewDAgostino is CEO and founder of #Crystal. Crystal uses AI to give you insights into the preferred communication and behavioural style through their LinkedIn profile. It's between 80-85% accurate and the best $29 a month you can invest in your sales team. Drew and I discuss how being better prepared for every conversation you have with prospects and clients can positively impact your results. Understanding people with  We also explore the challenges and lessons from building 2 scale up businesses. Drew talks about investors and consequences for founders of taking the different types of money: Good money Dumb money Bad money