Unicorn, Work Horse, Donkey: How to Differentiate Your Property

I am excited to launch a new format for some of our podcast episodes! I'm calling these 'Anchor Episodes', and they're just me 😬They'll be a bit shorter, and will be a deep dive of some of the ideas/thoughts/concepts that I reference regularly (but briefly) during our interviews with guests. My hope is it will provide some helpful content for regular listeners, as well as a way to share in the future on episodes where we mention these. This episode is all about the 'Unicorn, Work Horse and Donkey' business model comparison, the creative genius of Annemie Tonken (Photographer & Podcast host). I was listening to the podcast episode linked below on a long drive to the cabin several years ago, and couldn't stop thinking about how it applied to the world of AirBNB's and STR's. So in this episode I start by explaining the three models, and then give examples for each from my own properties where I've hosted guests over the last 10 years. I would LOVE your feedback on 1) if this is helpful and enjoyable, 2) what topics you would like me to cover and 3) any suggestions for how we can make it even better!Annemie Tonken, 'This Can't Be That Hard': https://www.thiscantbethathard.com/Episode that got me thinking about all this:  https://www.thiscantbethathard.com/podcast/038Cozy Rock Cabin: https://staycozycabin.holidayfuture.com/listings/311027Cozy Cabin Boone: https://staycozycabin.holidayfuture.com/listings/311026Cozy Camp Sebec: https://staycozycabin.holidayfuture.com/listings/311051Cozy Rock Website: http://www.staycozycabin.comYouTube Channel: https://www.youtube.com/channel/UC_FgMwAgvORd1IwlH1nlC9g