Unintentionally a Podcast Pro, with Virgina Elder

Some people go out and find a career, but there are those lucky others whose career finds them. This unexpected story is about Virginia and how she unintentionally became a podcasting professional, helping businesses across the country get found and seamlessly scale. Virginia Elder is the founder of Podcast Abundance, a podcast strategist with 15+ years in project management and content marketing, and someone who knows firsthand what great audio content can do. She used financial podcasts to pay off $80K in debt in 3.5 years on a non-six-figure income with two kids under two.That experience turned into a mission. She now helps 100+ entrepreneurs use podcasting and content marketing to build trust, attract leads, and convert listeners into clients.This conversation is for any local business owner who has wondered whether a podcast is worth it, or who's been creating content without a clear strategy behind it.In this episode:-Why most podcasts fail quietly and what to do differently-How content marketing builds trust before you ever get on a sales call-The difference between creating content and creating content with a purpose-Why consistency beats perfection every single time-How to repurpose what you're already doing into a lead generation engineConnect with Virginia:Website: https://podcastabundance.comLinkedIn: https://www.linkedin.com/in/virginiaelder/And if this episode brought you value, I teach salespeople a technique to meet more referral partners and scale your business with a practical framework found at https://www.livelocalwarmmarketing.com/courses#PodcastMarketing #ContentMarketing #SmallBusinessMarketing #WarmMarketing #LiveLocalPodcast #PodcastStrategy #LocalBusinessGrowth #Entrepreneur #ReferralMarketing  @PodMatch_com  #ContentStrategy